An investor is a person who allocates his capital to an investment with the aim of obtaining benefits and increasing his assets over time.
Property investors bet on real estate as one of the simplest, most profitable and safest ways to get residual income or rents. Leases are a constant stream of income and do not require the investor’s time to generate. In short, leasing is faster and easier, offers regular income and increases assets.
Investors often buy apartments in Residential areasbecause they are more profitable. The homes with the highest demand are located there and always with an upward trend.
The new generations prefer renting to buying, being another important reason for the tenant to bet on this business model. Also, they have higher tenant turnover and may always be leased. Therefore, rent is constant. To get to know investors well, you need to listen to them, generate empathy, ask the right questions and obtain important information. With all this, it is possible to do business.
We have defined the action and attitude of the investor when he wants to buy a property, as a “Inverter equation” which can be summed up as: investor + capital = location + m2 + profitability + security + trust.
How he thinks?
In the world of the Real Estate investor, whoever buys a property at the price they want wins, not at any price. You will shop in the best possible location based on your available resources.
It is always necessary to add value to the property, so that it is worth much more in the shortest possible time.
It is not business to be a speculator or to depend on chance, waiting for the market to rise to increase your capital. That’s not business, it’s gambling. A true investor does not seek security, but rather a profitable relationship between risk and benefit.
He prefers to buy in a well, since it is the modality in which the greatest discounts are obtained and, in turn, it can be paid in installments, which generates a high surplus value. The classic investor is always buying propertiesbecause it is capitalized with income, investing little of its own capital.
A new property, bought in a well or brand new, has many years before any type of maintenance has to be done.
When you buy with immediate delivery, you eliminate the wait and you are ready to lease. However, its price is not as attractive as when you buy it in the pit.
Investor and consultant relationship
The investor always relies on his consultant, who provides quality information. That motivates him, activates him and he is more able to see opportunities.
Being an investor requires knowledge, strategy and methodology. This is how success is achieved.
The investor requires analysis and the one who provides it is his consultant, generating a relationship of great trust, since in some way they become partners, since the consultant accompanies him in the choice of the property, purchase management and then in the administration of the property when renting it.
