The third edition of the call to scholarship to learn business English within the framework of the Sembrando Program was launched this Tuesday in the Executive Tower.
Entrepreneurs from all over the country who have internet access will be able to train in English to do business, through one of the 300 scholarships awarded by the programin coordination with the Uruguay-United States Alliance, and which will be financed by the United States Embassy in Uruguay and the Inter-American Development Bank (IDB)
The call for “Sowing Business English“, that will close on April 16was launched with the presence of the members of Sembrando and authorities among whom was the President of the Republic, Luis Lacalle Pou.
sowing
The President of the Republic accompanied the launch of the scholarships.
Open doors
Lorena “Loli” Ponce de León, founder of Sembrando, stressed that this is an opportunity to “open doors” for entrepreneurs, who with the ability to speak English can do better business and promote their products and services not only locally but also for export.
According to Andrea Bellolio, executive director of the program, Sembrando has promoted 230 brands to reach large stores and 150 to market in Australia, Buenos Aires, Sao Paulo and the United Arab Emiratesso this training was considered an opportunity.
“We are trying to generate a new profile for the Uruguayan entrepreneur,” said Bellolio.
The course will begin in May and will last until September., with two modules of 30 hours each, and a necessary dedication of three hours per week. Classes can be viewed via streaming asynchronously and from any part of the country, which was highlighted by Sembrando, but there will also be mandatory weekly sessions that will be done synchronously, with video calls between students and teachers, each of which will last an hour and a half.
sowing
Sembrando will award 300 scholarships.
Ponce de León argued that learning business English will greatly help Uruguayan entrepreneurs and will allow them to create more jobs. 99.6% of national companies are MSMEs and are responsible for 66.5% of jobs throughout the countryhe detailed.
The manager of the IDB’s Southern Cone Countries, Florencia Attademo-Hirt, highlighted these data and argued that entrepreneurs must continue to bet on them. Learning English, she said, is essential to achieve business internationalization. 80% of the information on the Internet is in English, especially in the scientific and technological field, where there is a great opportunity for Uruguayans, she added.
sowing
Sembrando will award 300 scholarships.
Requirements
Being an entrepreneur or having an entrepreneurial spirit. Be of age. Have completed high school or up to four previous subjects. Not having knowledge of English or having basic knowledge.
Entries must be made through this link.
Uruguay: home of innovators
The United States Ambassador, Heide Fulton, who was present at the launch of the scholarships, remarked that since she arrived in Uruguay she was able to notice “the vibrant entrepreneurial community, eager to prosper and grow their businesses.”
“I see that Uruguay is home to many innovators who today represent the diversity of the Uruguayan business sectors,” he added, noting that entrepreneurs are a fundamental part of the economic prosperity of countries, therefore supporting them “is crucial.”
sowing
Sembrando will award 300 scholarships.
Finally, the director of the Uruguay-United States Cultural Alliance, Luciano Bermúdez, thanked the Sembrando Program and invited entrepreneurs to join the scholarship program, opportunities are there, he said. “Together we are sowing the seed of opportunity so that more people in Uruguay can reap fruits in the short, medium and long term,” he highlighted.
sowing
Sembrando will award 300 scholarships.
