This week began the long-awaited edition of the Cyber Daysthe most important campaign of online dealsbecause of National Holidays. Although the Peruvian consumer is being more cautious due to the current economic context, according to the Lima Chamber of Commerce (CCL)more than 70% plan to make purchases online during this month, as they have extra income from the bonus, as well as the withdrawal of the CTS and/or of the AFP.
Along these lines, a study by Ipsos Peru revealed that 72% of users affirm that they would use more online payment methods if they guaranteed security against fraud in their operations.
Karen Puskovitz, commercial manager of Openpay Peru, points out that the advantages of incorporating digital payments in businesses minimize the risk of theft and fraud, providing greater security for the entrepreneur and their clients.
How can you buy online safely?
Buying online is totally safe; You just have to take some precautions and choose the most appropriate payment method in each case. Faced with this, Puskovitz recommends the following.
Access from a reliable internet connection
Avoid making online purchases from free or unknown wireless connections. Preferably, access your own network (such as home) or from work.
Keep your computer or mobile device protected at all times
Before making a purchase online, it is essential to have a proactive security solution or software that keeps the computer safe and updated against computer threats.
Verify that the purchase is on secure sites
Trusted pages have the https:// address, the inclusion of a key or padlock in the page address, and the motto Secure Socket Layer (SSL). This ensures that the information being transmitted is encrypted.
Periodically check the movements of the card
After making purchases online, keep up to date with the movements and balances of your accounts and/or cards to verify that there are no anomalies. With this you verify that you are charged the correct amount for the purchase made.
Check that the business has a secure payment gateway
This serves to protect the details of a card by encrypting the sensitive information it contains, ensuring that private personal data is transmitted securely between the customer and the merchant.
The commercial manager of Openpay Peru maintains that one way to guarantee security and confidence to customers is to offer the best service in the payment process. For this, it is important to have a secure, fast and efficient payment gateway, as it is an advantage that will help grow the business.