August 7, 2022, 9:00 AM
August 7, 2022, 9:00 AM
In an event held on August 3 of this year, at the Radisson Hotel in Santa Cruz de la Sierra, a wonderful night was experienced. The company Bellcos Bolivia SAhand in hand with the number one luxury brand in hair treatments Kerastasepresented the new range of products Absolute Chroma.
the range Chroma Absolu has been designed to meet the needs of all hair types. with color, contains active ingredients of the latest technology with a high affinity to the color fiber for a personalized action repairing the core of the hair and at the same time covering and enhancing the adherence of the nourishing care agents for colored hair, the result a hair with more intense, shiny, long-lasting and healthy color.
The complete range of Chroma Absolu is made up of nine products. Some are available for sale to the final consumer and others only for exclusive marketing in beauty salons.
Special guests
The most important influencers from Bolivia were present at the event, among which stood out Andrea Herrera, Veronica Weise and Alexia Viruezwhich are image of Chroma Absolu.
The presentation was also attended by the most renowned stylists of the país, who are the ones that represent this distinguished brand.
The stylists Guadalupe Alpire, Marcelo González and
Lorena Lenaz, they said present