The popular Bank Dominicano held the eighth edition of the Impulsa Popular Forum on May 17, in which small and medium-sized companies were encouraged (SMEs) to take advantage of the opportunities of internationalization, providing them with essential tools to venture into foreign trade with the export of its products and services.
The event brought together a wide participation of clients in person and virtually, through the websites ImpulsaPopular.com and Popularenlinea.com, who enjoyed a full agenda of various panels and interventions by expert professionals in the different areas that make up the event free of charge. the export sector.
During this day an innovation was announced in the offer of products and services of the popular Bank to its SME clients to promote their internationalization and is the incorporation within the ImpulsaPopular.com portal of a space with information, tools, documents and regulations to facilitate foreign trade, as well as references to ProExporta Popular, a complete guide with information to get to know background the process export.
All keys to export
In his words during the opening of the forum, Mr. Christopher Paniagua, executive president of the popular Bank Dominican, highlighted the virtues of the Dominican Republic that facilitate export and the commitment of the banking entity in supporting the SMEs.
“It’s not just about financial products, but we always design a high training component for you, like this Impulsa Forum, so that every day SMEs Dominican companies are more competitive”, indicated the executive president of the bank.
Messrs. René Grullón, Senior Executive Vice President of National and International Business of Popular; Luis E. Espínola, Executive Vice President of Business and Investment Businesses, and Francisco Ramírez, Executive Vice President of Personal Businesses and Branches, shared, from a financial point of view, their experiences in the world of exports and the historical support offered by the popular Bank Dominican.
Meanwhile, among the panelists of this version of the Impulsa Forum, the participation of Messrs. Elizabeth Mena, president of ADOEXPO; Biviana Riveiro, executive director of ProDominicana, moderated by César Dargam, executive vice president of the National Council of Private Enterprise (CONEP).
Also, the special lectures by Messrs. Vilma Arbaje, Deputy Minister of Foreign Trade of the Ministry of Industry, Commerce and Mipymes (MICM); María Barreiros, director of Commercial Solutions and SMEs for MasterCard Latin America and Mite Nishio, first Vice President of the ICT Chamber.
Meanwhile, Messrs. José Antonio Lomba, general manager of the Capilo Español Laboratory; Chris Corcino, founder and executive president of the technology company Intellisys, and Ramón Hernández, senior manager of Foreign Trade at César Iglesias, presented the success story of their companies, in a discussion moderated by Mrs. Taiana Mora, general manager of NEX Consulting.
In addition to sharing their knowledge and experiences, the exhibitors talked about the strategies, tools and technological resources that facilitate the process of expanding into other markets. They also addressed the requirements to export, government support, the legal and operational framework of sales channels or the importance of cultural sensitivity as a resource for success in foreign markets, among other topics.
Facilitating the competitiveness of SMEs
The Impulsa Popular Forum has become a reference event for the business sector, by touching on cutting-edge issues for the competitiveness of small and medium-sized companies in different topics of interest to them.
This annual meeting, which is part of the set of initiatives, products and services of the Impulsa portfolio, recognizes the importance of SMEs in the national productive apparatus, given that they are the companies that contribute the greatest amount of formal employment to the economy and, therefore, their growth is vital for the sustainable development of the nation, especially at a time of economic reactivation such as the current one.
More than 14,200 entrepreneurs have participated in the previous seven versions of the forum so far.