The Los Angeles LACMA, the Museum of Ice Cream in New York and the MET are the three most popular museums on TikTokthe social network that is all the rage among the youngest globally, according to a study that has analyzed the number of views on the hashtags of these three institutions throughout 2022.
This is an analysis released by Singulart, an online contemporary art store, in a list of the ten most popular in the United States, which also includes the Brooklyn Museum, The Broad, the Guggenheim, the Museum of Contemporary Art , the Huntington Library, the San Francisco Museum of Modern Art, and the Getty Museum.
First place was won by Los Angeles County Museum of Art (LACMA)which has more than 150,000 works that represent the history of art from Antiquity to the present day, from pieces of Egyptian, Greek and Roman archaeology, to European painting and even an extensive collection of Latin American art, which had 942 million views in his hashtag #lacma.
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Second on the list of most popular on TikTok was the Museum of Ice Cream, a place where you can take selfies in various rooms with settings of great visual impact, where you can savor different flavors of ice cream throughout the whole the journey, which garnered more than 72 million views with the hashtag #museumoficecream.
The Metropolitan Museum of Art in New York (MET), founded 150 years ago, one of the most outstanding in the world with two million works of art in its collection, and highlights by masters such as Raphael, Titian, Rembrandt, Velázquez, Picasso, Pollock and Van Gogh, ranked third with almost 30 million views (#metmuseum).
As explained from Singulart on its website, the study consisted of analyzing TikTok data to find the most popular museums: they looked at the most popular hashtag of that network for each museum, analyzing the points of view in each one to reveal the more popular.
The top ten of the popular ones is completed with the brooklyn museum in fourth place (13 million views), The Board (11 million), the architectural jewel of the Guggenheim (7 million) and the Museum of Contemporary Art (MOCA) also with seven million views.
Without this study necessarily translating into a greater number of visitors, the truth is that the content shared on TikTok with the tags of these popular museums end up forming a ranking that also includes the Huntington Library, the Museum of Modern Art of San Francisco and the Getty Museum.
