The second day without VAT of the year arrived. This Friday, November 19, a new day of discounts is developed, whose expectations are high after that during the first day, last October 28, sales of more than 9.8 billion pesos were achieved.
THIRD BALANCE
According to official reports, at 4 pm, they had been sold 7.99 billion pesos on the day without VAT. Of that money, 444,854 million pesos correspond to sales of digital channels.
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The most billed categories were textiles, with an 86% growth compared to the first day without VAT, and sound and communication equipment and apparatus, with an increase of 54%.
Regarding digital commerce, it was reported that the platforms have had a performance “Excellent” and 7% more transactions have been registered than on October 28 (first day without VAT).
From Fenalco, for their part, they described the event as satisfactory and a “great national holiday”: “The expectations of the day have already been exceeded and the projection is that we reach or exceed the first. In addition, traffic in shopping centers increased and good citizen behavior is reported“.
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And Dian commented that the general growth in purchases has been 36.1%, with reports of 290,000 electronic invoices per hour.
At 4 pm, the ‘marketplace’ Linio reported a 6-fold increase in its traffic compared to a normal day and, he added, the growth of 25% in sales is maintained compared to the previous day without VAT.
At 5:30 pm, the platform PayU it reported 230,000 buyers, 445 transactions per minute, and $ 50 million in sales.
Buyers of the day without VAT.
AND CredibanCo, at 6:30 pm, reported 1’181.294 transactions nationwide, of which 35% have been through e-commerce and 65% in face-to-face sales, with an average ticket of $ 260,618 and total sales in its network of more than $ 307,866 million.
Bogotá, Antioquia and Atlántico, the areas of the country that ahn energized the day.
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SECOND OFFICIAL BALANCE SHEET
During the first twelve hours of the second day without VAT in 2021, electronic invoicing in the country reached $ 3.1 trillion as reported by the National Tax and Customs Directorate, DIAN.
These figures show a growth of 30.1% compared to the $ 2.4 trillion that they had been sold until noon on the first day without VAT on October 28, and 151.9% compared to the third day without VAT last year, according to DIAN.
During In the same period, 621,988 digital transactions were presented, for $ 273,653 million, according to the report of the Colombian Chamber of Electronic Commerce.
The Superintendency of Industry and Commerce confirmed that some businesses started the exemption day at 5:30 a.m. and others at 6:00, 8:00 and 9:00 a.m.
If you wish to purchase a product, you can pay in cash or with debit and credit cards.
COMPANIES DELIVER PARTIAL REPORTS
In its first preliminary report, Mercado Libre revealed that on the morning of this second day of Day Without VAT, the company records increases in sales of up to 16 times compared to a normal day. More than 40 thousand products have been sold and the categories with the greatest movement have been cell phones, televisions, household appliances and computers. Among the best-selling products, the Air fryer stands out and the most used payment method has been credit cards.
For the most prominent articles, the average ticket has been the following:
● Cell phones: $ 904,537
● Appliances: $ 329,009
● Computers: $ 1,041,990
● Televisions: $ 1,393,063
“Additionally, the cities where the most purchases have been made are Bogotá, Medellín, Cali and Barranquilla. We hope that this positive behavior will continue throughout the day and we encourage all consumers to make their purchases through electronic platforms “said Juan Camilo Pachón, Head of Mercado Libre Marketplace.
For his part, Linio reports an “intense” sales day in the first half of the second day without VAT.
“Between 00:00 hours and 7:00 am we saw a sales peak that exceeded 30 times what we sell on a normal day”.
According to the company, Around 11:30 am, a 25% growth was registered compared to the day if VAT passed, highlighting the purchase of TVs, cell phones and computers.
“We have seen that Xbox consoles are one of the best-selling products despite not having the VAT exemption. This may respond to other alliances and discounts that we have made to improve the offer of the day “.
Finally, the Marketplace registers a 10% increase in the average ticket, compared to the first day without VAT in 2021.
FIRST OFFICIAL BALANCE SHEET
At 8:22 am, the Minister of Commerce, Industry and Tourism, Ximena Lombana, delivered the first balance of the second day of the day without VAT, which indicates that sales through electronic invoicing amount to $ 334,279 million.
In addition, the chamber of electronic commerce reported that, with a cut-off at 6 am, 170,000 transactions worth $ 95,000 million had been carried out through digital platforms.
According to the first reports, the day is progressing smoothly in the main cities in the commercial establishments that got up early to open their doors, nor in the digital sales platforms that operate with total normality at the start of the second day. At the moment there are no virtual lines.
There are six categories that have the VAT discount. Keep in mind that for the 19% exemption to apply, the goods must be located in Colombia and at retail and that it can be purchased virtually or in person.
THE EXEMPTED PRODUCTS
Clothing items, such as shirts, jeans, jackets, briefcases, glasses, among others, with a value equal to or less than $ 726,160 (20 UVT) will be covered by the measure. The value is per unit.
Home appliances, computers and communications equipment are also covered on the second day without VAT. Applies to items that have a value equal to or less than $ 2,904,640 (80 UVT).
(Recommendations to carry out secure transactions on the day without VAT).
Sports items, toys and games are also part of the group of products exempt from the tax., but party, carnival and recreational items are not included; neither computer programs or software.
In the same way, school supplies – notebooks, pencils, educational software, for example – and goods and supplies for the agricultural sector – seeds, fertilizers, insecticides – will be exempt from VAT.
KEEP IN MIND
– You can purchase up to three units of the same product. Each of them will be discounted 19%. In addition, according to the standard, “When the covered goods are normally sold in pairs, it shall be understood that said pair corresponds to one unit.”
– If you wish to purchase a product, you can pay in cash or with debit and credit cards. You also have the possibility to go to other electronic payment mechanisms, such as PSE. In any case, the merchant must deliver the invoice in which the purchased goods and the value they have without the tax are evidenced.
– The VAT exemption only applies for the three established dates: October 28, November 19 and December 3. If you buy online or in person, you will have until 11:59 pm on the fixed day. When purchasing a product in the days prior to or following those agreed upon, the tax will not be discounted.
– The invoice for your purchases “It must be issued on the day on which the sale of said goods was made; if the sale is made by electronic commerce, the invoice must be issued no later than 11:59 pm on the day following the day without sales tax-VAT on which the sale was made “, says Law 2155 (Social Investment Law or tax reform).
– The goods purchased must be delivered or collected within the following two weeks, counted from the date on which the invoice or equivalent document was issued.
BRIEFCASE
