The Paraguayan Chamber of Electronic Commerce (Capace), with the support of the Ministry of Industry and Commerce (MIC), officially launched CyberDay 2022, an event that aims to promote the development of electronic commerce and promote consumer confidence in digital stores.
The most anticipated event of online mega discounts, will be held from November 2 to 4 with more than 45 stores that will offer special and exclusive discounts in a wide variety of categories through the website www.cyberday.com.py.
The launch took place with the presence of the president of Capace, Gustavo Giménez; the Vice Minister of Commerce, Pedro Mancuello; the Vice Minister of Micro, Small and Medium Enterprises (MSMEs), Isaac Godoy, among other authorities that support the development of ecommerce in Paraguay. Likewise, there was the participation of the members of the chamber and representatives of the participating brands of the fair.
The president of Capace, Gustavo Giménez socialized statistical numbers that reveal the increase in sales generated in each edition, which denotes the confidence of the Paraguayan consumer towards online purchases.
“At Capace, our objective is to promote good practices that protect consumers and also boost the income of companies and entrepreneurs in this growing area of electronic commerce. Paraguayans already buy online and the habit continues to grow”, he assured.
Cyberday in Paraguay
CyberDay is an initiative that surprises with its growth every year, because more and more stores are opting for digital transformation and, in turn, more customers are also deciding to give the online shopping method a try, which after the pandemic is here to stay. In the 2021 edition it moved approximately US$ 2,000,000 in sales in just 3 days, number that is expected to be exceeded this year.