November 11, 2024, 16:56 PM
November 11, 2024, 16:56 PM
The Paraguay team, which this Thursday will face Argentina for the eleventh round of the South American qualifier for the 2026 World Cup, presented this Monday its official jersey for the blind, a project that seeks to promote inclusion and in which the team’s sponsors participated. of adults.
With the motto “I felt the colors”, the shirt with the traditional white and red stripes and blue stripes on the collar and sleeves has a system of raised symbols that allow fans with disabilities to “feel” the colors through the tact, the Paraguayan Football Association said in a statement.
For the intervention of the garment, the constanz system was used, which “uses symbols that are easy to associate with each color: flames of fire for red, waves of water for blue and a hollow circle through which light passes for white”, added the note.
In dialogue with the EFE Agency, the marketing and commercial manager of the APF, Silvia Caballero, indicated that the initiative had its origin in the celebration, on October 15, of the International White Cane Day, which seeks to call attention to the inclusion of people with visual disabilities.
This is how one of Albirroja’s sponsors, Pilsen, proposed presenting a campaign in the run-up to the match on October 15 against Venezuela, as a call to action with the aim of generating “more inclusion in football.”
“After that, the public called us, asked us where they could purchase the t-shirts and there we decided to sit down with Puma, which is our official apparel sponsor, and in two weeks we were able to release this t-shirt so that it is available,” Caballero highlighted.
Asked about this project, Samira Ríos, from the Saraki Foundation, explained to the EFE Agency that they worked on the project from the beginning, accompanying “the entire process of trial, error” and “review of the shirt.”
“And it is very exciting to really say the color red is here, the color white is here and you too be part of that passion,” added this young blind woman, who hoped that this example will be replicated by other local clubs.
Puma’s business manager, Julio Sánchez, indicated that the garment incorporated, in addition to the Constanz system, the Braille system, which he assured has been previously used in Argentina, Brazil and Germany, among other countries.
