The proximity of Christmas increases the interest in looking for sales and discounts; But at the same time, customers are more vulnerable to cyberattacks and scams.
The Black friday It is one of the most important times of the year for him digital commerce, but it is also an opportunity for people looking to save on Christmas shopping.
However, the search for rebates, discounts and promotions has made customers more and more likely to fall for scams and cyber attacks.
To avoid falling into a deception of those who run through the network, and suffer the consequences, it is important that precautions are taken and a series of guidelines is followed before purchasing any product.
Not all that glitters is gold
Cybercriminals have long copied the web pages of popular merchants to improve their chances of misleading customers and stealing money without them knowing it.
The user usually accesses these sites thanks to malicious emails in which they are advertised offers and that are accompanied by hyperlinks that redirect to the supposed page where to make the purchase.
The best thing to do is not to click on those links or shortcuts, but to go to the official website to do a direct search for what is needed.
Likewise, you also have to be wary of offers that seem too good to be true. At Black friday You can find good savings options, but if the discount is too great, in many cases it is promoting fake products.
Be careful with the keys
1234567 is not a strong password, even if more than one tries to continue using it. At the same time, it must be taken into account that passwords should never be reused in different services, since if a cybercriminal accesses one, he will be able to enter all those that share the same password.
For this reason, the most advisable thing is to establish safe and robust combinations of 8 digits (at least) and that combine letters, numbers and symbols. In addition, it is essential not to share these access combinations with anyone, especially if they are unknown and ask us for this information by email.
Shopping without public WiFi
The pandemic has greatly reduced the time we spend on the streets, but it has not ended the existence of public WiFi networks, which are still widely used to avoid wasting data from the internet plan.
However, most of these networks do not have minimum security measures to prevent a cybercriminal from taking control of the WiFi. The best practice in these cases is to use VPN connections, which encrypt the data transmission between the device and the server.
Alternative payment options
There are many payment systems available for making purchases online, but not all are secure. To know if the method being used has the correct security measures, it is essential to identify that the website contains real validation icons in the payment section, by clicking on them.
Using methods such as PayPal provides additional security as it provides guarantees by not sharing the user’s bank details. On the other hand, whenever possible it is highly recommended to use payment formats that offer a double authentication factor.
When does Black Friday start?
Black fridayBlack friday) in Ecuador will begin on November 26 and will end prior to CyberMonday (November 29). This year, the season generates a lot of expectations in the commercial sector.
This is due to the fact that since 2014 a tariff rate of $ 42 was paid when importing articles through the 4 × 4 system, through Courier companies. That was eliminated on June 15, 2021 and, since then, that fee is no longer paid when category B packages are brought in (which have a weight equal to or less than four kilograms and their FOB value is equal to or less than $ 400 ).
As a result of this decision, there has already been an increase in the import of items such as toys, computers, cell phones, clothing and even sporting goods from the United States.
It must also be taken into account that, in the 4 × 4 system, although purchases do not have tariffs, 12% VAT and the Fodinfa contribution (0.05%) must be paid. (JS)
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