Sustainable fashion: Trend revalues the Peruvian textile sector through ancestral techniques

The sustainable fashion It is a trend that has been growing in Peru, because in our country brands have been created that use natural fibers with the purpose of giving a break to the environment applying ancestral techniques that communities have maintained for thousands of years. In this way, Peru21 spoke with mira trujillopresident of the Association of Sustainable Fashion of Peru (ASMP)with the aim of clarifying this trend that is gaining more and more strength in the world and in our country.

Sustainable fashion is an alternative in which changes can be seen in favor of the environment due to the resources it uses, since it is a practice that uses garments free of chemicals and polluting processes. However, there are still many actions that must be promoted to continue promoting it.

LOOK: Louis Vuitton denounced a Peruvian for counterfeiting his products but he had bought them

Mirva Trujillo, president of the Association of Sustainable Fashion of Peru (ASMP) clarified this trend that is gaining more and more strength in the world and in our country. (Photo: Youtube Capture)

“We understand sustainable fashion as companies in the textile sector that respect and operate within the pillars of sustainability; the social, environmental and economic part”Trujillo explains.

Given this, the ASMP promotes sustainable fashion through the exhibition of local groups, Peruvian artists and creatives who work with resources such as cotton, native colored cotton, alpaca, wool, among others. This in order to extend the network of those involved and passionate about sustainability within the fashion industry.

“In Peru we have the raw material for the textile industry that allows us to make sustainable fashion”says Mirva Trujillo.

Sustainable fashion is an alternative in which changes can be seen in favor of the environment due to the ancestral techniques that communities have maintained for thousands of years.

The director mentions that sustainable fashion also revalues the ancient techniques of the country, in addition to providing a career line that allows these traditions not to be lost, since “When young people can’t find a living from their art, they begin to look for other jobs”.

“We are staying with a fairly adult workforce because young people do not see an opportunity”says Trujillo.

The ASMP promotes sustainable fashion through the exhibition of local Peruvian collectives, artists and creatives who work with resources such as cotton, native colored cotton, alpaca, wool, among others.

To continue this trend, in November the AMSP presented a sustainable design Pop-up Store called ‘MADE IN PERU’, which was held at the Ccori Wasi Cultural Center with different proposals from Peruvian designers and artisans.

In this way, Mirva seeks to continue promoting the Peruvian textile sector through ancestral techniques and in turn contribute to the environment in Peru.