It’s been more than four weeks since the season summer 2022-2023 and during this period more than 12.8 million people have already traveled through the country, reactivating the economy of tourist services: gastronomy, long-distance transportation, hotels and regional products, among others.
In this way, the tourists who participated in the season summer, they managed to circulate 491,435 million pesos in goods and services mentioned above. It should be noted that the incidence of the Pre-Travel 3 government program, where 50% of the tourist goods and services consumed by travelers are repaid before December 31, promoted regional economies and territories that make a difference in holidays.
Among the main destinations to rest in this season is Mar del Plata, also called La Feliz, having a hotel occupancy that exceeded 85%. On the other hand, one of the destinations most requested by travelers was Pinamar, which reached 92.5% occupancy. For its part, San Carlos de Bariloche received 150 thousand tourists, only in the first week of January.
According to international tourists, more than 300,000 of them decided to spend their holidays in Argentina. Most of these travelers come from neighboring countries such as Uruguay, Brazil, Paraguay, Chile and the United States. Only the data referring to the length of stays is less than that of 2022, being 4.2 days for the season of 2023 and 4.6 days for the previous year.
The Secretary of Tourism of the Argentine Confederation of Medium Enterprises (CAME), Gregorio Wechow, emphasized that consumption during the first stage of the season was above average and in turn expects the second half of this period to be even better. Regarding the numbers of 2021, that of 2023 had a growth of 19%, where travelers contemplated the destinations of Carlos Paz, Las Grutas, the Iguazú Falls and Villa Gesell, among others.
OAT surveys
According to studies by the Argentine Tourism Observatory, there was a large tourist movement in each region of the country. One of the factors that led to this mobilization by travelers is due to the reactivation of incoming tourism. According to the Minister of Tourism and Sports of the Nation, Matías Lammens, “tourism is the sector that leads the growth of economic activity and registered work.”
In addition, the minister added: “We are experiencing a great summer, with very good occupancy levels, similar to those of the historic 2022 season. According to our projections, the tourist movement will also be intense during the second half of January and all February in the main destinations of the country”.
