Scotiabank renews sponsorship as the regional partner of FC Barcelona until 2026

scotiabank Y FC Barcelona announce the extension for 4 years of their sponsorship agreement for various countries in Latin America, the Caribbean and Canada, with which Scotiabank Peru will continue to be the Official Bank of FCB in Peru. Under this agreement, the Bank will continue to be the official partner of the Club in the region until June 2026, and will become the official sponsor of the FC Barcelona Women’s team, promoting inclusion and gender equality on and off the pitch.

The renewal of the sponsorship includes, among other initiatives, Scotiabank’s support for the Barça Foundation, an entity that seeks to improve the quality of life of children and young people through sport; the Barça Academy football schools for boys and girls from 6 to 18 years old; and the Barça Academy Camps in certain markets where the Bank has a presence. Likewise, the Bank will have rights to use the image of the Club for activations, promotions and commercial events, among other opportunities to provide benefits to customers and grow the business.

“Throughout our alliance with FC Barcelona, we have offered unique experiences that bring our clients and collaborators closer to the field, consolidating our position and the relationship we have with our communities”, said Ignacio (Nacho) Deschamps, Group Director of International Banking and Digital Transformation, Scotiabank. “We are very happy to continue collaborating with one of the most important soccer teams in the world to generate a positive impact and share the passion for this sport in the various markets in which we operate.”, he added.

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“We are very proud to renew and expand this collaboration with a partner with whom we have been carrying out joint projects in the social sphere, one of the pillars that form part of our commitment, and which also demonstrates why we are ‘More than a Club’, having a positive impact on our environment through the positive values of sport. Scotiabank is a trusted partner and a leading organization in key markets like Latin America that have a rich football tradition. Once again, it is made clear that the club is a benchmark and that the members continue to trust the Barça brand as support to grow in their regions of interest”, commented Rafael Yuste, first vice-president of the Sporting Area of FC Barcelona.

Scotiabank will also become the official partner of “Barca, The Exhibition”, a traveling exhibition that allows fans in different countries to learn about the history and values of FC Barcelona in a totally immersive way.

Since signing the initial sponsorship at the end of 2016, Barça and Scotiabank have collaborated on different initiatives in Latin America and the Caribbean, which have benefited thousands of people in the communities where the Bank operates.

The new sponsorship agreement includes 19 countries in the Americas, including Canada, Mexico, Colombia, Peru, Chile, Costa Rica and Panama, the Dominican Republic, Uruguay, Antigua and Barbuda, Aruba, the Bahamas, Barbados, the Cayman Islands, Curaçao , Guyana, Jamaica, Trinidad and Tobago, and the Turks and Caicos Islands.