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September 13, 2024
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Samsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and art

Samsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and art

Berlin (Germany).- As part of IFA 2024, held in Berlin, Samsung Electronics presented its latest innovation in audio technology, Music Frame, a piece that combines art and sound to transform any space into an immersive audiovisual experience.

During an exclusive round table, Shin Hye Choi, lleader of the Sound Devices Product Management Team of Samsung’s Visual Display Business, highlighted the features of this innovative device.

Samsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and art
Samsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and art

«With Music Frame, we are not just offering a music system, high quality soundbut also a customizable work of art that blends seamlessly into any environment,” Choi said.

Music Frame inherits the iconic design of The Frame, allowing users to personalize its look with printed photos or digital art, while enjoying exceptional sound. The device features six built-in speakers, Dolby Atmos and connectivity Wi-Fi and Bluetooth, making it an essential accessory for both art and music lovers.

“Our goal was to create a product that anyone would want to add to their space, combining cutting-edge technology with an attractive aesthetic design,” Choi explained.

During the presentation, Choi also highlighted Samsung’s evolution in the sound device market, highlighting that the brand has led the sound bar industry for nine consecutive years, with products such as the Q990 series, awarded as the best of the year on several occasions.

Samsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and artSamsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and art
Samsung unveils Music Frame at IFA 2024: Revolutionizing lifestyle through sound and art

«We have worked so that our devices not only offer a superior audio performance, but also synergistically integrate with other Samsung products, such as TVs and sound bars, to provide a complete experience,” Choi added.

Samsung also announced an exclusive collaboration at IFA with Wicked, the global phenomenon that will release its highly anticipated film in 2024. The special edition Music Frame x Wicked will include exclusive graphic images from the film, taking the audiovisual experience to a new level.

By: Juan Medina

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