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June 28, 2023
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Rivas merchants complain: Neither Mother’s Day nor Father’s Day generated sales

1.Comerciantes esperaban buenas ventas para el Día de la Madre y del Padre, pero fueron bajas.

Father’s Day was an anniversary that went almost unnoticed in Nicaragua. The absence of its celebration in public institutions was notorious, in the private sector as well, almost no events were displayed in commemoration of this day.

In the same way, the shops looked empty and the absence of buyers was more than evident. “We had hopes, we expected sales to improve, but that was not what happened, this afflicts us, we do not know what we are going to do, we have many bills to pay, with product distributors and with banks,” declared a trader From the capital.

For their part, the vendors of the central market of the department of Rivas assured that the sales of the mothers’ month were few and that they hoped that on Father’s Day the population would be more encouraged to look for the gift for dad. Among the most demanded items historically were offered: shirts, socks, wallets and caps, the price varies according to the styles and brands.

Related news: 55% of Nicaraguans say they do not always have money to buy food, reveals CID Gallup

«As everyone knows, the month of Nicaraguan mothers always turns out to be more busy with commerce, but this year it was not like that, at least in the Rivas market, but we waited for the citizens to demand our articles. Father’s Day didn’t turn out so well either,” said Don Francisco Briceño, owner of a clothing store in Rivas that offers shirts for between 50, 70 and up to 350 córdobas.

Merchants expected good sales for Mother’s and Father’s Day, but they were low.

Economist: family in other expenses

In this sense, an economist explained that the Nicaraguan population is prioritizing other interests, rather than providing gifts on dates as special as the month of the Nicaraguan mother or father.

“We all know the unemployment rate that exists in Nicaragua and that the supplies of the basic food basket rise, the population is prioritizing their food, a person with the minimum wage adjusts to survive, and it was there that we saw the critical situation in the one that many merchants had to face, in not selling the amount of products that they used to sell for these dates, where they usually celebrate and share a gift to the Nicaraguan father or mother, “explained the specialist.

Despite the current economic crisis in the country, many owners of clothing and food establishments set themselves the goal of selling 30% of their merchandise or food, for this June 23, however, this sales quota does not was hit.

Rivas merchants complain: Neither Mother's Day nor Father's Day generated sales
Merchants expected good sales for Mother’s and Father’s Day, but they were low.

«My establishment has been operating for seven years and we have faced the ravages of the pandemic and the economic crisis in the country. The new strategy that we carry out is to make delivery and this June 23, Father’s Day, the orders that were placed were few, “commented the owner of a food store located in the Rivas market.

Flower sales prices remain the same

Doña María Cerda, from the department of Masaya, assures that she has been visiting the Rivas municipal cemetery every May 30, June 23 and November 2 for more than 20 years, and pointed out that the date on which the population most demands flower arrangements for their relatives they are every November 2.

«I have my clients who are waiting for me on these important dates, I give them a price, on May 30 a lot of people came, but not as we expected, what people demand the most are: zinnias, orchids, carnations, crimson , the daisy, sunflowers among others, the prices range from 20,30,40,50 pesos and the floral arrangements range between 150 to 200 córdobas”, explained Cerda.

Those in charge of the San Pedro de Rivas cemetery assured that since the days prior to June 23, the population was already approaching the pantheon to leave floral offerings, clean, paint and decorate the graves of their parents and grandparents.

By United Voices

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