The strategy is to replicate what is already happening in the United Kingdom and other countries in which it operates, in which standard, premium, metal and ultra plans are offered, each of which unlocks benefits, such as lower rates or some additional entertainment services.
If, for example, you pay for your premium membership, you can customize your card with whatever you want and it includes various memberships, such as Picsart, the Financial Times membership, and if offered, Tinder Gold membership or gym memberships.
Juan Miguel Guerra, CEO of Revolut Bank
In the UK, Revolut faces a delay in granting a banking license as regulators view its risk management capabilities with concern amid its rapid international expansion.
Revolut offers bank accounts, debit cards, currency exchange, cryptocurrency and stock operations, as well as travel insurance in that country.
The waiting list of clients in Mexico is 200,000 people, but Guerra estimates that in the coming weeks this list will increase to 300,000 users.
Martín Masola, CFO of Revolut México, said that the bank will be characterized by discipline in the growth path.
Revolut is a company that is also characterized by its discipline in terms of costs and will rarely be seen being crazy (…) We will do what best suits us with a view to having these products tailored to clients, to generate that first good impression with the Mexican consumer and to be a bank known for the best service.
Martín Masola, CFO of Revolut Mexico.
What products will Revolut have?
Guerra highlights that by law they have 30 days to launch the bank, so they will open in batches and carry out tests. First they will offer level N4 debit accounts, that is, they do not have a limit of transactions per month; as well as the sending of currency.
In the Revolut application, users will be able to send in currencies such as dollars, euros, yen, pounds sterling, Turkish lira, among others. To make shipments between Revolut users there will be no commissions and Juan Miguel Guerra highlights that one of the advantages of operating in the United States is that it can be a facilitator of remittances at no cost.
By the end of the year, it is expected to add service payments in the application.
Next year, the launch of the credit card is expected, as well as accounts with returns, and then the launch of personal and payroll loans.
In a period of two years, the focus will be on the acquisition business, and towards the end of the roadmap, auto and home loans; They rule out implementing cryptoactives.
In the first half of 2026, Revolut users will be able to access CoDi and Dimo, two initiatives from Banco de México (Banxico) that seek to make digital payments between people faster.
Revolut numbers
1,800 million pesos. It is the amount of capital with which operations begin.
1,000% in capitalization index. The bank estimates that as they add credit products, capitalization rates will be high.
200,000 users on the waiting list.
1 million users In the next 12 months, is Juan Guerra’s plan.
150 employees currently in Mexico that they hope to grow to 500 next year.
