Dominican Republic shines again, being recognized in the Globe Awards to “Best Tourist Office in Germany”reaffirming the work carried out by the Ministry of Tourism in international markets so that more tourists continue to arrive and thus strengthen the country’s economy.
Quisqueya was awarded among 158 foreign tourist offices in that European nation in the period 2021-2022. The choice for this award was based on the work carried out by each country to keep the interest of this issuing market active.
Among the criteria taken into account was the support received with the information on the changes in travel restrictions during the COVID-19 pandemic. Covid-19. These were based on how the communication and availability of the service provider was during the crisis in general.
As well as support from the office for the relaunch of the destination, such as marketing campaigns, training and familiarization trips, among others.
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Peter Cruzdirector of the Tourism Promotion Office (OPT) from Dominican Republic in Germanystated that this award received by the country is the result of the constant work and strategies carried out by the Ministry of Tourismheaded by the minister David Collado.
“During the pandemic, our office maintained permanent communication with travel agents, with the entire tourism sector and Germans, regularly sending newsletters on the current situation in the country, and this led to them being duly informed about the protocols implemented by the Cabinet. of Tourism during the COVID-19 crisis,” Cruz said.
Part of the strategy carried out by the OPTwas the diversion of calls from the office to a telephone that was always answered on a rotating basis by an office collaborator, during working hours, to answer questions from the sector.
Likewise, the Lockdown was used to completely review E-Learning and relaunch it, training some 4,900 travel agencies. Like through webinars.
The director of the OPT indicated that when the market opened, following instructions from the Minister of Tourism, the restart of flights was negotiated and coordinated, which took place in December 2020.
Also, in May 2021, the Mega Fam Trip was carried out to relaunch the destination with 150 travel agents, tour operators and important personalities in the sector, to Puerto Plata and Punta Cana, followed by other Fam Trips until the end of the year 2021.
