millionaire expense
In addition to the lack of a person responsible for this propaganda, there is the issue of the cost of renting each of these spaces that promote support for the permanence of President López Obrador before the next referendum to revoke his mandate, which would range between 60,000 and 80,000 pesos per month for each contracted advertisement, according to a consultation made with experts in the advertising field.
In a tour, 37 billboards were detected in the main avenues of the city, which would have an expense close to 2.5 million pesos.
In Viaducto alone, 15 billboards were identified in the section between Periferico and La Viga, during a tour carried out by Political Expansion.
Other main avenues also display the image of the president with the legend “AMLO is not alone”: three in Periférico, between Barranca del Muerto and San Antonio; two in Calzada de Tlalpan, near the Nativitas Metro station and three in Avenida Revolución, from San Pedro de los Pinos to Barranca del Muerto.
In this area, 22 spectacular were detected this Tuesday, March 29.
So far, neither the Morena party nor the organization Follow Democracy have recognized that they generate the hiring of these advertising spaces.