He Government of José Jerí established that as part of the social communication policy the mandatory use of the phrase “The Peru at full speed!”, which must be used in all institutions of the State starting tomorrow, Wednesday, December 31.
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The decision was made official through Ministerial Resolution No. 366-2025-PCM, and has the signature of the prime minister, Ernesto Alvarez. The measure of Executive It was based on the Framework Law for Modernization of the State, which establishes that the process of modernizing the management of the country’s institutions has as its fundamental purpose the obtaining of higher levels of efficiency of the state apparatus “so that better attention to citizens is achieved, prioritizing and optimizing the use of public resources.”
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Likewise, the aforementioned resolution states that the decision had the approval of the Secretariat of Social Communication of the Executive, who supported the need to adopt actions that “contribute to the optimization of the communication policy of the Executive Branch.”
According to said area of the Government, the phrase “Peru at full speed” “sums up the fact of the constant, determined and non-stop movement against crime, as the main characteristic” of Jerí’s management.
However, in recent days President Jerí has changed his speech. On December 22, he said that “won’t win“the fight against crime due to a “time issue.” However, yesterday, December 29, the president changed his position and said that “he will win the battle against crime.”
On the other hand, it was established that the Communication Secretariat of the Presidency of the Council of Ministers (PCM) will determine the visual development of the logo and will dictate the necessary guidelines for the application of the phrase. “It is necessary to establish a social communication policy that is mandatory for all entities of the Executive Branch,” the document reads.
Resolution that establishes the phrase “Peru at full speed” in all State institutions
