The most significant data appears in the temporal breakdown. Of the total exported, 74% was concentrated between August and November, months after the entry into force of the antidumping quota in the United States, which reflects an adjustment in the sector’s commercial strategy.
This rebound contrasts with the performance of 2024, when the Mexican tomato lost ground in the Canadian market. That year, sales reached $4.1 million, a 24.5% drop compared to 2023. The change in trend in 2025 shows that the Canadian market began to be a small safety valve just when access to the US market became more expensive and uncertain.
Although Canada still represents a very small portion of total trade, its participation in Mexican tomato exports showed progress. In the first 10 months of 2025, this market concentrated 0.34% of total exports, compared to 0.11% the previous year. In parallel, the participation of the United States fell 0.8 percentage points.
The specialized company SaveFruit Corp has mentioned that Canada emerges as a clear diversification opportunity. The country consumes around 780,000 tons of tomatoes per year and, under the framework of the T-MEC, offers tariff-free access for the Mexican product. However, Mexico barely covers about 0.3% of that market, a minimum proportion that reveals a wide margin for growth.
