Although the sector tourism has not yet recovered from the impact of the pandemic, the Peru It is already considered a “luxury destination,” said Promperú’s deputy director of Inbound Tourism Promotion, Ricardo Baraybar.
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“We have high-level hospitality and gastronomy,” he assured in statements to this newspaper.
In that sense, he explained that the arrival, starting in the middle of next year, of flights from Turkey, through Turkish Airlines, will attract more visitors with greater economic resources.
“We have a lot to offer, like the jungle, Machu Picchu and luxury gastronomy, which is very important to them because they always look for quality food, and ours is recognized worldwide,” he added.
Meanwhile, the CEO of Casa Andina, Juan Stoesselstated that a conventional tourist spends between US$100 and US$150 a day; However, visitors in this segment can spend an average of US$1,000 per day.
“Our tourist attractions and the infrastructure we have in the country make us interesting for this type of tourism, mainly from the United States, which is the one that moves the most,” he told Perú21.
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EARRING
However, Juan Stoessel stated that there is a lot of work to be done to continue attracting this type of visitors. Within what is required, he pointed out that this is to improve security and provide greater stability to investors.
“Peru has a very good luxury infrastructure, although not yet compared to that of Mexico or other developed countries, but it is good and more work needs to be done in that regard,” he highlighted.
The possibility of concessioning 11 airports that are currently in charge of Corpac It also opens an opportunity to attract this tourism, explained the businessman. For example, he indicated that the Jaén Airport, when operated by a private company, will allow the arrival of more luxury visitors to the Amazon.
“Amazon has everything to become luxury tourism, but a better connection is needed,” he added.
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ARRIVAL OF TOURISTS
Last year, Peru received approximately 2.5 million tourists from abroad, a figure that was below the 4.4 million in 2019. By 2024, Juan Stoessel estimated the income at more than 3.1 million.
According to ComexPerú figures, foreign currency income from inbound tourism reached US$3,505 million between January and September of this year, which meant a growth of 35.4% when compared to the same period in 2023, although 2.6% below before the pandemic.
In the nine months of the year, Cusco was the region with the most visitors (3.7 million) and Machu Picchu the place with the most visits. Lima, meanwhile, received 2.9 million people with the Magic Water Circuit of the Parque de la Reserva as the main tourist destination.
Ica with the Ballestas Islands, San Martín with the San Mateo thermal baths and Arequipa with the Colca Valley were also ranked as the main attractions.
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