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November 4, 2025
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Learn how to prepare for the Christmas campaign

Learn how to prepare for the Christmas campaign

A little more than a month before the celebration of the Christmasmany businesses are already getting ready for the most important campaign of the year. Dragan Joksimovic, Retail Banking Business Manager at Alfin Banco, provides recommendations to attract more clients.

Inventory with timely financing. It is necessary to have a stock and not lose sales opportunities.

Offer diversification. You must incorporate products that adapt to different budgets and customer profiles, thus expanding your sales possibilities.

Design attractive promotions. Providing special offers, product combos, limited-time discounts or special launches can encourage faster purchasing decisions.

Boost your presence on social networks. Publish content that shows your products in action, share authentic stories, and encourage interaction with your community. An effective strategy is to organize giveaways among your followers to generate greater reach. Additionally, boost online sales by offering your products directly through social platforms.

Create a savings fund to reinvest. Allocate a percentage of your earnings to scheduled savings. This will allow you to reinvest in the next campaign and keep your business constantly growing.

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