The market of Insurance It may seem like a maze, but deep down, it is a safety network designed to protect what we value most: life, health and goods. Understanding your options is the first step to shield personal and family financial stability before any unforeseen.
Traditional options
Insurance are classified into large groups, each with a specific purpose.
– Life insurance: In general, the objective is to replace the economic loss generated by the absence of the family support. The coverage includes the payment of capital to the beneficiaries after the death of the insured. These types of insurance are essential for those who have economic dependents (children, spouse, parents) or debts, such as a mortgage. This type of insurance is fundamentally divided into temporal life, covers a specific period, ideal to cover the time of a debt; o Permanent life, with life coverage often accumulating value over time.
– Health insurance: Recommended to face the high costs of the health system. It usually covers major medical expenses and hospitalization plans. They allow access to private care without decapitalized.
– Property insurance: Designed to protect material heritage. In the case of homes it is important because it has coverage against fire, robbery and natural disasters. As for cars, it usually covers damage to third parties, its own damage, theft and more.
Those insurance to plan the future and mitigate specific risks, such as travel insurance, education, retirement and policies against unemployment are also increasingly accepted.
2.0 insurance, digital awakening
Technological acceleration is redefining many industries, including insurance. Powerful changes are being seen throughout the value chain of insurance products, from the way of hiring and the types of risks covered, to the level of service and expected response times in the after -sales. The industry is rapidly migrating to a model focused on agile and contextual sale and with a personalized value proposal and focused on customer experience, driven by the evolution and expectations of an increasingly digital and demanding consumer.
Today, thanks to artificial intelligence and big data, insurers can segment their offer according to the client in real time, evaluate risks with much greater precision using enriched data and risk models based on AI, and expedite the attention of accidents, requirements and consultations of the insured. This digitalization is not just a change of form, but in the background. Global trends point to the progressive decrease of generic policies and offer specific coverage that meets the unique needs of each client, even safe for specific objects or temporary coverage.
“As part of our strategy to bring insurance closer to people to really be where our clients need to be, we have developed new insurance, which are distributed through strategic partners who share our vision of protecting the day to day from increasingly Peruvian,” says María José Alfaro, innovation manager and embedded insurance insurance. “From the needs of each customer,” Alfaro continues, “we have created products with specific coverage. For example, if you are going to get money from a cashier or window today, you have the possibility to ensure that amount before a robbery for up to two hours after the retirement. If you are going to buy a ticket for a concert, you can assure it to recover your money in case you cannot attend. The same if you make transfers or purchases on digital platforms as Yape, where you have the possibility of acquiring insurance for your accounts, your health, your business and even your life, ”he says.
All this new product offer – which in the case of Pacific includes an innovation in insurance such as those of life that today offers an investment component, an effective auto insurance that is the first vehicular insurance in soles to protect a car greater than four years old, cybersagide for companies, among many others – adapts to what the public needs and demands currently.
How and which one sure to choose?
Before signing any contract, the key is to make a sincere self -evaluation of our personal situation and needs. The selection process must answer key questions such as what risks are priority for me? Do I have an important mortgage or debts that my relatives would inherit?
We must also know that the number and age directly influence the insured sum of a life policy.
How much can I pay? It is another determining question that must be previously acquitted. Remember that the premium is the periodic payment it makes, and must be sustainable in the long term. Basic coverage is more accessible, but large coverage offers greater peace of mind.
Another detail to take into account is the choice of the insurance company. Not all insurers are the same. Investigating financial solvency, reputation in the market and, above all, the quality of the service and speed with which they manage the claims can incline the balance between several alternatives.
Informed decision
Understanding small letters, knowing your rights and acting in an informed manner can make a difference between effective coverage and a headache. This is why it is essential to know how insurance contracts and their key terms work. Every insurance contract includes exclusions, which is not covered; deductible, what the insured must assume before the policy pays; and coaseguros, the percentage that the person assumes in each expense covered. These concepts are mechanisms to adjust the cost of insurance. Reviewing them in detail avoids surprises at the time of an accident.
Nothing better than having a professional broker or insurance agent. Its role transfers the sale of a policy, its function is to explain coverage, compare options, help customize the plan and accompany the client in case of claim. These qualities have made it an indispensable ally for families and companies that seek to optimize their investments in protection.
It is better to prevent
One of the most frequent myths is that insurance “are only for older people” or that “they will never be needed.” Reality demonstrates otherwise. A traffic accident, an unexpected disease or even a natural disaster can occur at any time. There are dozens of stories about entrepreneurs who saved their businesses after a fire thanks to insurance against accidents or families that after the death of parents or husbands did not leave children without economic support to help them. These cases show that having a policy can mean the difference between recovery and bankruptcy, or between helplessness and future protection.
Recommended video
