Read on SuchWhich more news from the Venezuelan and international business sector with data of financial, commercial and business interest
McDonald’s Venezuela will hold a recruitment day in Greater Caracas
This Tuesday, January 17, the restaurants on the boulevard of Sabana Grande, La California, El Paraíso and San Antonio de los Altos of the McDonald’s franchise, will hold a Great Recruitment Day aimed at young students or high school graduates between 17 and 24 years of age.
The appointment for the Great Recruitment Day is at 10:00 am and those interested must bring a photocopy of their degree, a laminated identity card with a photocopy, and a copy of their RIF In the same way, in all restaurants nationwide CVs of candidates will be received daily, the company indicated in a press release.
In 2021, almost 400,000 training and professional development opportunities were generated for young people in the region through agreements with world-renowned NGOs.
Arcos Dorados, the franchise that operates McDonald’s restaurants in more than 20 countries and territories on the continent, is the largest generator of first formal employment in the region, with 60% of its employees being young people up to 24 years of age who have the brand as your first formal work experience.
The company is convinced that training, training and access to work are fundamental factors for inclusion, social mobility and development of countries.
For this reason, Arcos Dorados goes beyond the hiring and training of employees, and makes available to young people in Latin America https://mcampuscomunidad.com/ a free access online platform with
training in teamwork, process methodologies, leadership development, digital marketing and programming, among others.
Casio and Twingo take advantage of Shakira’s mention
Casio and Twingo are taking advantage of the fact that they are in trend. Casio from Spain @casiorelojes_es and Twingo are leading the comments on Twitter and Instagram where their accounts have had a notable rise in likes, comments and interaction.
“You changed a Ferrari for a Twingo, you changed a Rolex for a Casio,” Shakira sings in one of her powerful phrases when referring to Gerard Piqué’s infidelity with Clara Chía.
“Although brands cannot control what they say about them, let alone Shakira sees them as “cheap” or “replacement”, creative teams have stepped up to be more empathetic with their followers, use humor and get on board. the wave of digital positioning that it means to have been mentioned by Shakira in this great song considered an outlet and a hit”, considers María Elena Monroy, specialist in Public Relations and Digital Marketing.
On Wednesday night, January 11, Shakira and Bizarrap’s musical session became a trend on social networks. In 24 hours it reached 24 million views with thousands of comments, likes and shares that applauded the musical darts launched by the Colombian star.
In just 1 hour, the video on YouTube reached 3.6 million views. It is the Latin song with the best debut in YouTube history.
The song surpassed “Despacito” (remix) which reached 24.8 million views in 24 hours on January 12, 2017. And here (as a PR person), I have to say that apparently January is an excellent month for launches (grab data).
Casio and Twingo were not far behind and also joined the memes. The Casio account in Spain @casiorelojes_es uploaded a post that in 12 hours exceeded 130,000 likes, more than 200 times more likes than the average of their posts.
“Definitely, both brands are increasing interaction and closeness with their users. Casio Venezuela capitalized on the mention of the Colombian star with the hashtag #CLARamenteTeamCasio and many loyalty comments from its customers, something that is super positive in terms of brand reputation,” added Monroy.
The Internet has also been filled with Fakenews on this matter. The commotion has been such that a fake Casio account came to light on Twitter that made many fall. No, Casio has not responded to Shakira on Twitter saying that “at least they have not left us for Clara Chía”, headlined the Maldita portal. is that he fights against misinformation.
Twingo of the Renault brand also joined the memes and of course it achieved many positive comments, support and contact with its followers, many of them probably Millennials.
“This is a matter of reputation, crisis management and of course that of Digital Marketing there is still a lot of fabric to cut. My recommendation for businesses and Personal Brands is that they have enough spark and creativity to be part of the trend and publish their own memes and reels, I assure them that they will make a difference”, advised María Elena Monroy according to a press release.
Movistar Best PC prepares its team for the Tour of Táchira
Richard Huera, current National Road Champion of Ecuador, and Juan Diego Alba, a Colombian cyclist with a career in the World Tour, are the two new reinforcements for the Ecuadorian continental team Movistar-Best PC for the 2023 season. In addition, Carlos Galviz, the Tachirense runner champion of the Giro Andino in 2014, returns to his hometown to once again take on the challenge together with the team sponsored by Movistar.
Richard Huera won the maximum national cycling title in a pack in which he crossed the finish line over Richard Carapaz. In his history, he raced in the youth category for the then Team Best PC and in the Under-23 for Movistar Team Ecuador, making a leap to Europe in 2020 and 2021. This signing will mean for the 23-year-old cyclist, born in Sucumbíos , his first race in the continental squad.
For his part, Juan Diego Alba, a climber born in Tuta, Boyacá, after competing last season with the Drone Hopper-Androni Giocattoli will continue his career in Ecuadorian cycling. This young 25-year-old cyclist has
with experience in the World Tour thanks to a brief stint with the Movistar Team of Spain.
The debut of the two acquisitions is scheduled for the 58th edition of the Vuelta al Táchira 2023, in Venezuela, which will take place from January 15 to 22. This competition known as the ‘Great of America’ will begin in Táriba and
You will arrive in San Cristobal. In total there will be eight stages, totaling 1076.3 kilometers. Both Huera and Alba complete the sextet of the “technological” squad that also includes Byron Guamá (Ecuador), Marco Tulio Suesca (Colombia), Santiago Montenegro (Ecuador) and Carlos Galviz (Venezuela) who will travel to Venezuela to face the first test of the year
The competition that generates interest in international cycling and that registers the participation of 25 teams, six international and 19 national, including teams from Colombia, Mexico, Switzerland, Spain and Ecuador, for a total of approximately 160 cyclists, will be reported in a press release.
Bancaribe recognized as the company with the largest number of mobilized volunteers
Bancaribe received the award for the “Company with the largest number of mobilized volunteers” in 2022, at the Gustavo Vollmer Corporate Social Responsibility awards, delivered by the Voluntary Dividend for the Community (DVC).
«Solidarity, commitment to the environment and to the most vulnerable communities, identifies us as an institution and for this reason we proudly receive this award, which recognizes the dedication, responsibility and vocation of each of the collaborators that are part of the group. of Bancaribe Volunteers”, expressed Elide Silva, Associate Director of Corporate Social Responsibility.
The Gustavo Vollmer Awards seek to recognize companies that stood out and set the tone through their social action programs and projects.
Last year Bancaribe carried out more than 18 Social Responsibility activities on environment, financial education and social protection issues, where 248 collaborators were mobilized, reaching a total of 545 participations and adding more than 4,600 hours of volunteering, reported the entity in a note of press.
Among the activities of 2022, the institution carried out different initiatives to collaborate with the collection of funds from non-profit civil organizations. In this sense, he participated in the “A heart for goodness” campaign of the Venezuelan Foundation Against Childhood Paralysis, for the benefit of the Children’s Orthopedic Hospital.
Likewise, two editions of the Bancaribe Solidarity Fair were held at its main headquarters located in the Galipán Center, where 15 social organizations were present, which were able to raise funds for their development programs.
To support the most vulnerable communities, Bancaribe, together with its social allies, donated non-perishable food, personal hygiene items, clothing and toys, to the sectors affected by the rains last year; as well as the shelter houses that the bank has supported for more than five years.
As part of the Corporate Responsibility initiatives promoted by the institution for the protection of the environment, in 2022 the collection of waste was also carried out in the Botanical Garden of the Central University of Venezuela (UCV), to contribute to the cleaning and weeding of the place. , considered Cultural Heritage of Humanity by Unesco.
Additionally, in September the collection, classification and quantification of waste was carried out in Playa Escondida, in the state of La Guaira, where 157.5 kilos of marine garbage were collected. This activity was carried out in partnership with the Voluntary Dividend for the Community (DVC) and the Sustainable Development Foundation of Venezuela within the framework of World Beach Day.
In order to promote a culture of planning, savings, administration and investment, Bancaribe participated in Global Money Week 2022, giving two programs, facilitated by its volunteers, who shared their knowledge with young people from the training of the Salesian Ladies Association (ADS ) from the La Chinita Center in Zulia state, from the María Auxiliadora Popular Technical School, in Caracas.
In total, the activities carried out by the financial institution managed to benefit more than 4,200 people during the year 2022, through its various social programs. In this way, Bancaribe also reaffirms its commitment to join and collaborate with the objectives of the United Nations sustainable development agenda.
*Read other information from the business world here
Post Views: 440
