furla entered, as far as fashion is concerned, in a new stage this 2022. Venezuela, more precisely Caracas, became the epicenter of his new collection and, for just over a month, you can already get his line of products 100 % updated. It includes bags, sunglasses, wallets and accessories, according to the launch of its four annual collections: spring-summer, autumn-winter and cruise.
In an exclusive meeting with the media held in the facilities of its store in CC San Ignacio, its director Carmen Maria Caceres de Bitollolaexpressed the pride he feels in being part of the rebirth of the brand in the country.
“We have never left,” he highlighted to personalities from the artistic world, fashion journalists, influencers and close friends. «It can be said that, with everything we have experienced worldwide, we lowered the revolutions. However, that does not mean that we will stop stomping in Venezuela with our products”, she assured.
For ever and ever?
The Italian brand arrived in Venezuela in the mid-eighties. At that time, the link that united the firm with the country was the renowned Trevi store that was located in the Chacaíto Shopping Center, the place of residence of emblematic luxury stores.
This place belonged to a couple of European immigrants (many would say: visionary geniuses) who saw a great opportunity. Therefore, in addition to including furla Among its product catalog, good Italian fur brands could be found in Caracas as well as in its branch on Margarita Island.
In its new stage for this 2022, the brand is more renewed than ever with its product line of bags and accessories; Affordable luxury fashion with a wide variety in its collections.
Summer 2022 Collection
The collection radiates an explosion of colour. The balance between shapes and materials is fundamentally redesigned with an unexpected twist. Color contrasts paint the scenes of old towns, art workshops and seascapes; materials mix, techniques come together and innovation merges with tradition.
“This is a sensory style experience that lives with whoever buys our products,” he rescued Cáceres de Bitollola.
The bags and accessories play with harmonies and contrasts, letting the vibrant colors light up among the olive and sage greens of the tranquil Italian countryside. Traditional materials such as wicker and raffia are juxtaposed with laser-worked plexiglass and ABS details; fresh floral prints open up to architecturally inspired blocks of color in geometric shapes.
The palette combines notes of peach, grapefruit and tangerine with the grays of marble. Sunflower yellow converses with iris and cognac in summer bags, while soft hobos take on pastel hues.
In short, floral prints, stripes and the sea come together to bring summer to life with capital letters. Thus, the sweet Italian spring will be reflected in Caracas to give meaning to this collection.
Furla, the highlight of the collection
gem
Among the novelties of the season, this is the manifest piece of the new collection. The balanced composition of contrasting elements makes it a simple and refined shoulder bag at the same time, capable of accompanying many style variations. Great attention to detail is always paid, with the bouncy ABS bow set in the smooth colour-blocked leather. Available in Mini and Medium sizes.
Gilda
Four functional tote bags converge in this line, from the spacious extra large to the small mini bag. The practical internal pockets and the zippers that regulate the volume make Furla Gilda the ideal bag to adapt to different daily needs. In addition, each tote is adorned with the embossed logo and gold finishes and features two harmoniously matched leather tones.
Miastella
The line, which already stood out last season, is now completed with new materials, finishes and two comfortable and new sizes: the mini bucket bag and the extra large tote. In addition, it offers practical and elegant bucket styles to carry on the shoulder, as a handbag or over the shoulder: beautiful accessories for those seeking a contemporary urban look.
For more information about FURLA launches and exclusive products, enter their social networks: Instagram.
