The Mexican Guadalajara Club, known as the Chivas, today announced the hiring of Fernando Hierro as sports director. The former player for Real Madrid and the Spanish team assured that he is excited to start this new stage in the offices at the head of a project that he defined as “different”.
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“With a career of more than 15 years as Sports Director, in which the achievement of a World Cup, a European Championship and several other achievements with the Royal Spanish Federation stand out, Hierro arrives in Chivas to lead the new red and white era in his sports project 2023 “Recalls the Mexican club on its website.
With this incorporation “will come adjustments in the First Team squad and in various work processes within the Basic Forces, seeking to make the leap in quality that the institution requires to return the Sacred Flock to the foreground that its tradition and fans demand ” adds Guadalajara
Many offers before choosing
“I have had many possibilities during the last two, three years. What I wanted is to go to a place where the illusion really aroused me, of a challenge, a project, a vision and a way of understanding football and Chivas is it,” he explained. Iron in statements provided by the club, the second with the most League titles in Mexico (12).
“When one tells you the number of followers that Chivas has, not only in Mexico, but in the world, that awakens the illusion. Since the opportunity presented itself to me, I have to admit that a motivation awoke in me because it is a different project , a differentiator, that carries millions of Mexicans in their souls”, added the three-time European champion as a Real Madrid player.
Five years without a league title
Guadalajara is experiencing a series of tournaments with poor results since it has not won a league title since Clausura 2017 and has already been surpassed by its main rival in the country, the Águilas del América, the club with the most titles in the local championship with 13.
The closest that Chivas have come to another title in recent years is a semifinal in the 2020 Apertura. After that they have not gone beyond the quarterfinals and the playoffs.
The profile of the technician you are looking for. Will it be Bordalás?
One of Hierro’s main tasks as the new leader of the Guadalajara sports project will be to choose the new coach.
“We need a coach who knows how to work with young people who come from the basic forces, who has worked and knows the Mexican league, who has a mentality, who has worked in the big leagues in Europe. These are the characteristics that the person we are looking for must have and we already have it in our heads”, sentenced Hierro.
In recent days it has been rumored that José Bordalás could be the substitute for Ricardo Catena, dismissed on Sunday after elimination in the Apertura playoff, but the coach from Alicante has not coached any Mexican team. During his long career there are stages on the bench, among others, in Elche, Alcorcón, Alavés, Getafe and Valencia.