“We agreed that, as a thank you, we could make three publications, three videos and three stories,” Periodo Morra added. Immediately, he asserted that Sheila complicated the delivery of supplies, in addition to pressuring them in consecutive weeks to publish the promised content.
Period Morra argued that with these “conditions”, they would be forced to publish the content only with the authorization of Saba, “once authorized, they would be periodically and strategically published, which we obviously opposed, since Saba’s donation is equal to important than any other of our donors”, and that no public relations worker would take control of what is published on their page of Facebook.
After making this fact known, the group thanked the other colleagues who, through social networks, began a campaign that they called the “cancellation” of Saba, since they accused the company of profiting from a donation that should have happened without the purpose to get something in return.