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January 22, 2023
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Europe and the largest Organic Products Fair in the world receive the Paraguayan brand

Hoy Paraguay

The Paraguayan firm of natural cosmetic and personal hygiene products, supported by Rediex, will participate in the giant Biofach-Vivaness 2023, the world’s largest organic fair, which will take place in Nuremberg (Germany), from February 14 to 17.

Wembé, member of the AHK Paraguayan-German Chamber of Commerce, is the only company in the chemical-pharmaceutical sector that, after the approval of all the requirements of the Investment and Export Network (REDIEX), Pack your bags to be part of the Paraguayan stand within this important international showcase.

“For us it is a great pride, we are very excited about this invitation. We have been working for a long time to offer the best natural products for personal use. In 2022, we worked very closely with AHK, who accompanied us in the previous preparations and advised with the translation of the packaging into several languages, since it is a global fair that receives 50,000 attendees including buyers, investors and businessmen from all over the world. the world”, said Saddy Pavetti, CEO of Wembé.

He also held that will demonstrate that Paraguay has first class raw material to develop innovative products, respectful with the environment and with high standards. “Accessing an international fair of this magnitude is a very important step to position Wembé products in the European market”, he indicated.

Saddy commented that they seek to continue growing as a company internationally and the expectations are great. “We have the infrastructure and equipment to meet demand and attract new customers from anywhere in the world. On the other hand, our engineers will accompany us to be outside the new trends and even acquire new technologies for our country”, she stressed.

Also read: The Paraguayan cattle herd decreased by one million heads in almost 10 years

By last, The executive announced that they are researching and developing new hair and home lines. “Our proposals have plenty of potential in the foreign market, they are all free of synthetic chemicals and pollutants for the environment,” he asserted.

Wembé’s presence at Biofach-Vivaness will be possible thanks to a co-financing agreement, articulated through the Rediex Chemical and Pharmaceutical Industries Sector platform.

ABOUT WEMBE

The brand formulates its products only with natural ingredients and responding to environmentally friendly production and packaging standards. They are made with 90% national ingredients, are gluten-free and certified Vegan and Cruelty-Free by PETA.

All products are classified by the National Directorate of Sanitary Surveillance (Dinavisa) within the Natural Cosmetics category.

Since its inception in 2013, the company grows by gaining customers around the world and positioning itself on important international sales platforms, such as Amazon. In 2022, it received the Paraguay Country Brand certification, granted by the Ministry of Industry and Commerce (MIC); and is the winner of the SDG 2022 recognition (Sustainable Development Goals), from the UN Global Compact, in the Planet category.

In his web page wembe.com.py you can buy their soaps, facial cleansers and bath salts as well as kits and rituals.



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