Transporting documents, small orders and urgent packages can be a headache for small businesses and entrepreneurs. Entrusting the products that we will deliver to our clients to anyone is a great risk since these can arrive late, wrong or never if we are not careful to choose an adequate shipping method for our products.
And it is not always convenient to take charge with our own means. Implementing a shipping service for companies can represent a very difficult and expensive logistical task, which is why small businesses and enterprises choose to outsource this service or rely on a consolidated company in the field, with adequate infrastructure, means of transportation and experienced personnel.
In this way, benefits can be achieved such as the general reduction of costs and the optimization of resources, the professionalization of the service and allows them to dedicate more time to the main activity of their respective businesses, among others. In that sense, we offer you five tips that will help you reach your customers without losing profitability.
In this sense, the company Movil Bus through its new service Mobile Courier that offers fast and easy shipments, both in Metropolitan Lima and in the main cities of the country, sends us the following recommendations:
Take care of the preparation of shipments
More and more people are demanding that shipping, packaging and presentation be a fundamental part of their shopping experience. It’s important to impress customers and exceed their expectations by delivering more than just a product, a complete experience. To do so, you must take care to pack your products in an attractive way, which allows you to differentiate yourself from the rest. Also take advantage of the shipment to add a thank you note including your data so that it is very easy for them to recommend you.
Trust those who know
The messaging industry has developed enormously after the pandemic. However, not all forms of delivery are careful enough with delivery. Opt for a service like Mobile Courierwhich offers delivery times and conditions superior to those of the market, in addition to other benefits, such as making shipments with payment at destination, parcel tracking and online cargo tracking, door-to-door service and destination warehouses in more than 40 branches at the national level.
Make sure you use the proper packaging
The packaging must not only look good, but it must also keep the product in optimal conditions. Make sure that the product is in a container of the appropriate size, and that it is made of a material that allows the product to arrive safely. If necessary, include padding material in the packaging to prevent knocks or overturning.
Less is more
It is preferable to keep packages as small and light as possible. This allows you to reduce shipping costs. An unnecessarily large package increases the cost of shipping and increases the chances that the package will be damaged along the way. If your products have very different sizes, consider making several packaging sizes, with different box sizes (small, medium and large).
Offer free shipping
Customers love the phrase “free shipping.” However, the transport of products always implies a cost. In that sense, you can include it in the price of the product, for which you must raise its price. Another option is to assume that cost, so you will have to reduce your profit margin. You can also partially assume this cost, slightly increasing the price of the product.
Another strategy is to offer free shipping only when the customer buys a minimum amount of product. So you can offset shipping costs by increasing the average order size. In that case, however, you are still the one paying, so your margins will be reduced (although the increase in volume compensates you).
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