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July 30, 2024
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EL DEBER launches CPM Social, an innovative programmatic solution for segmented advertising

EL DEBER launches CPM Social, an innovative programmatic solution for segmented advertising

July 30, 2024, 2:55 PM

July 30, 2024, 2:55 PM

In response to growing market needs and current financial constraints, DUTY is pleased to announce the launch of its new product: CPM Social. This programmatic solution is designed to allow companies to place targeted advertising banners in the web https://eldeber.com.boadapting to different types of audiences.

Fernando Parada, Commercial Manager, highlights: “The CPM Social addresses the restrictions imposed by the lack of dollars and the limitations in the use of credit cards, which They currently range between $us 34 and $us 200 for online purchases, making it difficult to invest in advertising on social networks such as Facebook and YouTube and platforms such as Google“.

For his part, Miguel Ángel Castillo, Corporate Commercial Manager of the group, explains: “Social CPM was created to meet two crucial needs of today’s market. First, to offer a local platform that allows companies to run effective and targeted advertising campaigns without depending on international services.”

“With CPM Social, companies will be able to overcome these barriers and effectively reach their target audience through a reliable and local platform,” says Castillo, adding that The goal of Social CPM is to provide an affordable tool and efficient that allows brands to maximize their advertising reach without the complications associated with international payment limitations.

The price of this advertising format It is designed to be competitive with the average CPM price of networks like Facebook

For more information about CPM Social and how it can benefit your business, you can Contact us at +591-77575134.

¡EL DEBER, the best ally to navigate the world of digital advertising with tailor-made solutions that adapt to your needs!

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