During the delivery of the Golden palm treeGrupo El duty, won the award in the category Business reinvention.
Recognition is due to Bolivia medium icon standa stand that has 217 square meters aimed at showing different content and experiences.
So far from the fair, attendees were able to interact directly with journalists, drivers and presenters, in addition to observing the production team in action.
Mauricio Rivero, general manager, of El Duty, highlighted recognition and indicated that this is due to a Bet 360, where a total turn is sought in the way you inform.
“It is a path that we are traveling and for which we bet a long time ago. Proof of this is the air of our Ed 24 channel, From this Saturdayan old project that we finally specifies. We will have a channel, which will be a new platform for what we like to do the most: Inform quality”Rivero said.
Óscar Mario Justiniano, on behalf of the Board of Directors, indicated that the golden palm tree achieved highlights the value of the resilience as a fundamental pillar.
The businessman said that this is a recognition that full of the Justinian family and the Rivero family. This award Symbolizes the continuous effort of El dutya medium that has always been a reference of veracity and equity in Bolivia.
“In addition to consolidating its traditional role, the duty highlights the constant search for innovation and the strong investment that is being made in the launch of the television channel in open and cable is a clear sample of this vision. This expansion is part of the ED 360 ° initiative“, a project that seeks to ensure that the news reaches all corners and through all possible means,” said Justinian.
