“In the consumer segment, we are focused on young people between 18 and 32 years old, that is, two generations ago, who are digital natives. In the business segment, we are mainly targeting businesses, from informal businesses to small and medium-sized businesses, and this is important in both segments because one of the valuable features of Ditobanx is that you can open an account without having a bank account,” said Guillermo Contreras, CEO and co-founder of Ditobanx, in an interview.
The firm has already made some alliances with universities in Aguascalientes and will later go for those in Mexico City, Guadalajara and Monterrey.
The co-founder of Ditobanx added that the platform will be active from September, but it will not be until 2025 when they try to become a Popular Financial Society (Sofipo), a license that will allow them to raise funds. He added that they want to enter the second largest Latin American economy by taking advantage of the low financial inclusion in the country.
Contreras stressed that they would be betting on a new license instead of buying one of the existing licenses, even though this process would be longer and more expensive for the company.
“There are too many dead bodies in the closets that we don’t want to bring in. We prefer to start a new one (license), assuming that this will cost us more time and money than acquiring one, but I think in the end it would be in line with one of the mantras that we have, which is regulation first,” he added.
Ditobanx’s strategy is to reach at least 100,000 active users in the first year of life.
What is Ditobanx?
The company is a startup with a presence in six countries: Guatemala, the United States, Costa Rica, El Salvador, Panama and Mexico.
It is dedicated to providing financing and managing virtual assets.