In Colombia, many people are still difficult to access financial services. But Bank W found a way to demonstrate that investing does not have to be complicated or distant
News Colombia.
The D Digital CDT of Bank W has achieved more than $ 49 billion in balance and the confidence of thousands of Colombians in less than a year. A simple, safe and 100% in -line investment that not only grows customer money, but also drives microentrepreneurs throughout the country.
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The digital CDT of Bank W, is a product designed for anyone, already exceeded $ 49 billion in balance and more than 4,000 customers have chosen it in less than a year.
The surprising thing is not only the number, but the impact that this type of investment is having in the lives of thousands of families.
With a sum from $ 200,000, anyone can invest 100% online, without paper or procedures in offices, and obtain one of the most attractive rates in the market: up to 10.70% EA
When savings help others
Juliana Jaramillo, Innovation Manager of Banco W, explains it in a simple way:
“In less than a year, the CDT Digital has exceeded $ 49 billion in current balance and has conquered the confidence of more than 4,000 investors. This product, born in our digital laboratory, not only represents financial innovation, but also social transformation: for every $ 5 million invested, we are financing even a Colombian microentrepreneur. It is an investment that drives the progress of the country,” said Juliana Jaramillo.
That is, it is not just about keeping the money and waiting for it to grow, but about putting it to work for those who are raising their businesses throughout the country.
Thanks to this model, more than 9,600 micro businesses have already received support, strengthening small businesses, workshops, bakeries and family projects that generate employment and energize the local economy, even in remote regions.
This investment model has been highlighted for its ability to combine profitability, security and social transformation, making this entity a reference of financial innovation with impact.
They drive financial inclusion in Colombia
The Digital CDT opens from the cell phone in a matter of minutes and is supported by Dieval and protected by Fogafín, which gives customers security. But the most valuable is in the circle that is generated:
- Customers receive competitive profitability.
- Entrepreneurs access capital to grow.
- The economy of the country is strengthened with more employment and opportunities.
Its value goes beyond technological simplicity: each investment channels resources towards microentrepreneurs that find in this model a rapid and reliable alternative to strengthen their businesses.
With the Digital CDT, B bank reaffirms its purpose: to make your customers money not only grow, but also transform lives.
