DECKERS OUTDOROR CORP (NYSE: DECK) SOARED 12.7% TO $ 118.29 Today, Rallying Sharply after The Footwear Company reported Robust First-Fiscal Quarter 2026 Results That Handily Beat Wall Street Expectations.
The Jump Comes Amid Surging Global Demand for ITS Flagship Hoka and Ugg Brands, particularly Across Europe and China, and A Bullish Outlook That Reassured Investors About the Company’s Ability to Sustain Momentum During Turbulent Retail Landscape.
Key drivers of the stock rally
- Earnings Beat: For the Quarter Ended June 30, 2025, Deckers delivered Dilute Eps of $ 0.93, Up 24% Year-Over-Year and significantly above consensus analyzest estimates. Revenue Jumped 17% to $ 965 Million, Also Exceeding Forecasts.
- Brand Performance: Hoka Sales Climbed Nearly 20% to $ 653 Million, While Ugg Sales Advanced 19% to $ 265 million. Bush Brands Saw Specially Strong Growth Internationally, with Overseas Sales Rising 50% EVENS US SALES DECINED SLIGHTLY.
- Operating Strength: Net income rear $ 139.2 million, reflecting discipline Expense Management and Effective Brand Building. WHOLESALE CHANNELS AND CONTINUED EXPANSION IN DIRECT-TO-CONSUMER SALES CONTRIBED TO THE TOP-LINE BEAT.
- Positive Guidance: Management ISSUED GUIDANCE FOR NEXT QUARTER EARNINGS PER SHARE IN THE RANGE OF $ 1.50– $ 1.55, ABOVE MARKET Averages, and EMPHASIZED CONFIDENCE IN Further International Expansion and Subtaned Consumer Demand.
Analyst and Investor Reactions
- Major Investment Firms Raised their Price Targets on Deckers, Citing Excellent Financial Health, Robust Wholesale Ppeline, and Ongoing Product Innovation. ANALYST REPORTS HIGHIGTHEED THE COMPANY’S STRONG LIQUIDITY POSITION AND UNDERVALUED PRIICING TO GROWTH PROSPECTS.
- Recent Trading Sessions Saw Explosive Volume, Reflecting Renewed Investor Conviction apter to period of volatility sector and a more than 40% drop in deck Shares Year-to-Date, Lift Today’s Rally.
