CES, the technology fair The world’s largest returns after two difficult years due to the pandemic. The return to face-to-face in this 2023 will be in New York City, Las Vegas and other US cities. with a lot of electronic innovations for its customers.
Besides, CES will have the participation of brands such as: Bosch, Canon, Panasonic, Sony, TCL, LG, Hisense, Delta, Continental, among others.
(See: Cell phones that would be left without WhatsApp from January 31).
These companies will be present with their products, showing the public the latest in technology and exposing how they are working on new digital trends.
We tell you about some of the topics to be covered this time at the fair.
AI.
iStock
The latest advances in artificial intelligence, both in vehicles and in robots and household appliances, will be exhibited at the annual electronics show CESwhich opened its doors this Thursday, January 4, 2023 in Las Vegas (United States).
The Consumer Electronics Show (CES)held in virtual format in 2021 and hybrid last year, will take place from January 5 to 8 at more than seven hectares, from the sprawling Las Vegas Convention Center to parking lot pavilions.
“In 2022, there were big empty rooms: CES was a shadow of itself”, said to the ‘AFP’ Avi Greengart, Techspotential analyst.
(See: Devices and digital platforms that will be extinct in 2022).
“Now we expect crowds, difficulties to move and meetings behind closed doors: everything that makes a trade show”.
CES will officially open this wednesday january 4but the companies began to show their novelties in technology since Tuesday.
The cars, great protagonists
Cars Success.
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The next generation in the transport sectorfrom cars, trucks, boats and tractors to flying apparatuswill attract public attention, according to analysts.
“It will be almost like being at a car show,” said Kevan Yalowitz of the consulting firm Accenture.
Now more than ever, cars come with operating systems much like those of a smartphone or laptop.
(See: JFK Cooperativa Financiera migrates to a new payment gateway).
Accenture expects that by 2040, about 40% of the vehicles in circulation have software to update remotely.
With cars connected to the internet Apps and online entertainment appear as developers strive to capture the attention of passengers with streaming services or purchases on board.
According to Yalowitz, more and more vehicles will participate in the “battle for consumer time”, one of the central themes of CES 2023.
There will also be a great display of electric vehicles with artificial intelligenceGreengart anticipated.
“What’s really creating a buzz is the custom flying machines,” said independent technology analyst Rob Enderle.Basically, “they are drones that transport humans.”
metaverse
TIME
Led by Mark Zuckerberg’s Meta Companythe immersive virtual worlds known as the metaverse are seen by some as the future of the internet
This was already a dominant theme in the CES 2022and this year it is expected that virtual reality headsets for transport people to the metaverse once again occupy a prominent place.
Meta, the parent company of Facebook, will allow some guests to test the latest video viewer virtual reality oculus questwith a view to persuading skeptics that the company’s turn into the metaverse was the right one.
(See: 7 factors to choose an electronic document provider).
It is also expected that devices or services presented as part of the next generation of the internet, or ‘Web 3’include equipment mixed realityas well as blockchain and cryptocurrency technology.
The ‘Web 3‘ promises a more decentralized internet where tech giants, large companies or governments they no longer have all the keys to life online.
“The idea of how we are going to connect will be part of the big trend at CES”said Carolina Milanesi, Creative Strategies expert.
Analysts expected that cryptocurrencies will be promoted among the innovations of ‘web 3′ at the fair, but “There could be a setback” due to the bankruptcy of the platform FTX cryptocurrencies and the arrest of his boss Sam Bankman-Friedaccording to Milanesi.
Covid-19.
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CES 2023 It will probably show the effects of the pandemic, since the products were put on the market designed during the era of teleworkingeven if you’re reverting to pre-COVID-emergency habits, Greengart said.
Technology designed to better assess health and connecting remotely with care providers will also have a space in this issue.
And although this is a consumer fair, the environment will also be a theme, with devices designed to pick up trash from waterways to applications that help people reduce energy consumption.
(See: Technology is the key ally of sustainability).
Many companies they are removing plastic from packaging and switching to biodegradable materialswhile trying to reduce carbon emissions, according to analysts.
“If you’re the type of person who grows vegetables, then CES is not for you.Greengart said. “But I congratulate companies that find ways to make their products and supply chain more sustainable”
AFP
