Beer Day: Tottus launches the Scolta brand on the beer market

In the International Beer Daywhich is celebrated this Friday 5, Tottus launches its new brand Scolta on the beer market, a drink that will conquer the most demanding palates with its mild bitterness, light body and great color. Well, Peru is the fourth country that consumes the most beer in Latin America.

“With the new Scolta we want to revolutionize the beer market in Peru. It is a Lager Pilsner beer with a long-lasting and pleasant fruity flavor, which provides refreshing sensations and a balanced bitter taste. In addition, it has an intense golden color and a generous consistent white foam. Without a doubt, it will be the ideal beer to share with meals or spend pleasant moments with friends”explains the Tottus brand.

LOOK: International Beer Day: Peruvians consume 46 liters of beer a year

Scolta de Tottus beer seeks to position itself in the demanding Peruvian market.

The new Scolta can now be purchased in all Tottus supermarkets in two formats: a sixpack for only S/16.90 and a 24-can pallet for S/62.50 (with CMR at S/61.50).

“We want the public to choose Scolta not only because of its excellent quality, flavor and price. Scolta is designed to accompany meetings, meals and all those special celebrations that unite us more as Peruvians”mentions the hypermarket chain.

With this new exclusive brand, Tottus hopes to conquer a 10% market share and win the hearts of Lager beer lovers.