Through the agreement of both airlines, the unification of economic rights will be made, thus being part of the same business group.
Colombia News.
It was confirmed that the airlines Avianca and Viva Air, which had been “fighting” for customers, offering offers and trying to create new routes, signed a unification agreement, where Viva will be part of the Avianca Group holding company.
It was also announced that Declan Ryan, who is the founding partner of the airline Viva Air, would be part of the board of directors of the new business group.
The shareholders that are part of the two airlines reported that this agreement was approved unanimously, thus creating the unification of economic rights of both groups.
According to the statement by the Avianca airline, “This new and solid group of airlines would benefit customers by having a more efficient cost structure that would allow them to offer even lower prices, in addition to a route network that would promote direct connectivity. between destinations, a strong loyalty program, and friendly, efficient service in keeping with the needs of today’s traveler.”
Approval
Likewise, they also report that the process is subject to approval by the regulatory authorities.
Avianca and the reason why it could not notify the death in mid-flight to Spain
This decision to unify economic rights was made as a result of the Covid-19 health crisis that directly affected air transport companies.
Under this premise, it seeks to strengthen the ties between companies to provide low prices and greater accessibility in terms of routes.
Structure of the new holding company presented by Avianca.
The decision is awaiting approval, if so, this will boost the air transport market and provide better service to users.
Considerable growth can be obtained in terms of innovation, investment and financing to be able to provide improvements in this air transport service, the companies indicated.
At Viva we don’t stop, that’s why we will take our yellow heart to the next level to continue giving you super low prices and more connectivity ???
Learn the details of our shareholders’ decision here ✈️➡️ https://t.co/8fbkGVyv9Y pic.twitter.com/EoEgv9xVMo
— Long live Fly More! (@VivaAirCol) April 29, 2022
? IMPORTANT: Good news flies. We share important information about our shareholders. Official communication in: https://t.co/eHDs2J2EId.
— Avianca (@Avianca) April 29, 2022
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