In the last two years, seven Israeli companies, after prospecting by the Brazilian Export and Investment Promotion Agency (Apex-Brasil), have entered into partnerships with Brazilian companies and are developing activities in the country. According to the agency, the initiative is part of the program ScaleUp in Brazil, project that selects startups technology companies from other countries and will receive companies from Japan and Singapore.
Apex-Brasil is part of the Ministry of Foreign Affairs (MRE) and currently supports 15,000 companies in 80 sectors of the Brazilian economy. Among the new partners are the Japan External Trade Organization (Jetro), an organization linked to the Japanese government and the Enterprise Singapore, the government agency that promotes Singapore’s business development.
According to Sérgio Rossi, an Apex-Brasil Investment Coordination employee, the program wants to increasingly expand the participation of foreign companies.
Global Innovation Index
“The goal for the third edition is to receive 20 participating companies, divided between Israel, which was already a partner, Japan and Singapore. The methodology we developed to select partner countries has several factors, one of the main ones being that the country is listed among the top 20 economies in the Global Innovation Index, a ranking of the World Intellectual Property Organization that measures the degree of technology in each country” , explains Rossi.
The program focuses on small and medium-sized companies that innovate in different sectors and install their operations in Brazil. A project committee analyzes the potential of companies to offer solutions for the national market.
For more details about the program, access.
*With information from Apex-Brasil