Nevex, a brand of the Unilever company, has supported public education for 22 years through different initiatives, with the aim of promoting the right to learning of all children in Uruguay and accompanying them in this stage of their development.
For this reason, and with the intention of promoting education with equal opportunities from childhood, it is that in this return to classes – together with the Center for the Promotion of Human Dignity (Ceprodih) – Nevex once again made five thousand tunics for the neediest. And there are already more than 110 thousand tunics donated in more than two decades.
The benefited children cover several departments of the interior, as well as different neighborhoods of Montevideo. The allocation of these recipients is defined by the National Administration of Public Education (ANEP), by the General Directorate of Initial and Primary Education. In turn, once again these tunics have been made by Ceprodih, a non-profit civil association that seeks to serve and help the most vulnerable families.
The making of the tunics was in charge of the Ceprodih.
Juan Pablo Guerrero, head of HC marketing at Unilever, commented that this campaign makes them “proud”. “But also, year after year, it reaffirms our commitment to continue contributing to promoting the right to learning and unlocking the potential of Uruguayan children,” he stressed.
He also highlighted that they share the values of public education and contribute to the development of a childhood with equal opportunities. “This has generated a close link between Nevex and the entire Uruguayan society. This purpose translates into actions that the brand has been carrying out for more than two decades,” he continued.
Since then, the firm and ANEP have maintained a very close bond, in an “uninterrupted relationship” in which there was always an “excellent dialogue and joint work” that has generated mutual trust.
Regarding Ceprodih, the Unilever Marketing Manager said that they have been working with this organization for several years, and that for the second consecutive year they were in charge of making the tunics. In total, there are already 10,000 garments created by them. “Its values are those that Unilever promotes, helping women who are going through situations of risk, to overcome themselves and manage to rejoin the labor market, thus generating socio-economic inclusion. It is one more step that we took, and it makes the total cycle of the activity complete”.
Sustainability workshops
If Nevex has been committed to delivering tunics for 22 years, it has been 17 with the Summer School program, with which this year it held sustainability workshops. “Added to that, in 2016 we supported the construction of the first sustainable school in Latin America, which was built with waste and is 100% self-sustaining. It is in our DNA to promote the development of children and we are going to continue working on it,” said Guerrero.
The sustainability workshops were given in 15 Summer Schools in the departments of Montevideo and Canelones, and were given by ReAcción (a platform that helps people and organizations to be part of a more sustainable world) and Repapel (an environmental education organization in Uruguay). ).
The main focus of the activities was centered on working on the 3Rs: reduce, reuse and recycle. Through these days of meeting and recreation, the children lived an experience of learning, creativity and integration with their classmates, which incorporated an activity of value both for them and for the schools that participate in the program.
One of the main lessons that ReAcción and Repapel wanted to teach the participating schoolchildren was the importance of keeping the sustainability chain active. In this sense, at the end of the workshops, Nevex gave away a paper recycling kit to each school they visited, so that they can continue recycling in class.
