Founded in 1985 as a family business, the company HYLSA has established itself in the sector automotive as a national benchmark in providing comprehensive automotive solutions based on a model of excellence in service, innovation and coverage.
Before the formation of HYLSAits founder Jorge Herrera Pavón, alias Don Tuto, starts a venture with the strength of a dream and the crucial support of his then father-in-law, Elías Kury, who provided him with seed capital to form his first company in the sector with his brothers. automotive. This, together with the support of his sister-in-law Latife Kury, who introduces him to the business and government world of the moment, makes the company grow hand in hand with its collaborators in the administrative and services area. Later, with a vision towards greater growth and family consolidation, Don Tuto became independent and together with his children, demonstrated their tenacity, faith and confidence in the future, founding HYLSA in 1985.
The children little by little received roles of greater responsibility and more prominence in the company. Giovanni Herrera Kury, becomes his father’s right-hand man, reaching different positions including executive vice president and president, a role he holds accompanied by his brothers Kristian (vice president), Karen (financial director) and Dinorah Herrera Kury (Operating director), keeping alive the essence that was established since 1985.
Celebrating its 40th Anniversary, HYLSA not only marks four decades of service excellence automotivebut also honors the deep history of legacy and family continuity and tradition that defines it, passing the torch to the second and third generations.
The new leadership represents a fusion between the wisdom of experience and the interest in continuing to innovate. “We continue to use the proven methods and deep knowledge accumulated over four decades, while embracing cutting-edge technology and new leadership that seeks to ensure our customers continue to receive the best service possible.”
With a strategic presence of branches in Santo Domingo, Santiago de los Caballeros and Bávaro, it offers a wide range of tires, specialized services and innovative programs such as home delivery.
We look to the Future driven by Legacy
Faithful to the legacy of our father and founder, whose vision and entrepreneurial spirit led him to chart a new path and depart from HYLSAtoday we continue with the determination to remain at the forefront in service and technology.
Under the promise of specialized care with the highest quality standards, the technical team of HYLSA continues to evolve, ensuring safety and extending vehicle life with expert services in alignment, balancing, tire rotation and nitrogen filling. This dedication to detail and technical excellence ensures that the legacy of HYLSA continue to be synonymous with confidence in the future.
