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August 14, 2025
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A network that grows with its allies: Primax consolidates its leadership from the hand of its dealers

A network that grows with its allies: Primax consolidates its leadership from the hand of its dealers

Primax It continues to consolidate its network of service stations throughout the country, with more than 700 points affiliated with date. As part of its operational expansion and strengthening strategy, the company has developed a joint work model with its operators, known as Dealers, which includes training, technical and operational support, and the incorporation of a new digital tool that stands the consumer experience in its service stations.

This comprehensive accompaniment model fits the peculiarities of each region, providing the Deale to tools key to optimize their management. It combines training sessions with specialized technical advice, continuous operational support and the support of a trained commercial team. In addition, the implementation of Primax Connections, a digital platform, allows to unify and improve the customer experience at all brands of the brand.

“The quality of our products, the focus on providing an experience superior to the customer and our commitment to constant innovation makes Primax a different network in the country. In addition to accompaniment, we offer high-performance fuels, such as our premium G-Prix premium, which is the only PERU PERU.

However, beyond technical support, the company is committed to human, close and long -term relations with its strengthened dealers through forums, cooking tables and active listening spaces in which ideas, needs and suggestions of the Dealers are collected to continue improving the experience of the final customer.

This collaborative approach also translates into concrete recognition to performance. Multilatine stands out and rewards stations that achieve high standards as customer service, customer service and efficient operation. So far this year, the Espinoza Taps, El Derby and Agrased Station, in merit to their commitment to excellence and their ability to faithfully represent the brand’s values, have been recognized.

Also, Primax seeks to strengthen its national positioning from the local. Therefore, the company has been working on a proposal of value differentiated by region, created together with the Dealers themselves, who know closely the dynamics and needs of their areas. This decentralized look allows to respond with agility to market challenges and ensure continuous supply throughout the country, even in times of fuel restriction.

“Growing up with our Dealers is an essential part of our strategy within an increasingly demanding and dynamic market. Therefore, each station is regularly visited by our technical and commercial teams, in an effort to maintain the highest operational and attention standards. We bet to consolidate long -term relations, with a shared vision, constant innovation and a common goal: to provide the consumer the best experience in each country’s spring station,” Jorge Romero concluded.

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