In an increasingly demanding automotive market, cars Luxury have gained prominence among Chilean buyers. It’s not just about having a vehiclebut to live a unique driving experience that combines design, technology and status. And according to the latest figures, there is a model that takes all eyes.
According to the Chileanos semiannual report, the BMW X6 became the car Luxury more wanted by users during the first six months of the year. With an average price that exceeds $ 84 million, this German SUV stands out for its imposing design, its high -performance engine and its latest generation equipment.
The favorite category: SUV
The Chilean CEO, Inés Guitarte, said the SUVs concentrate 72% of searches for vehicles high -end. “This type of vehicles Combine comfort, security and a powerful image. They are the first option for those looking for a car Luxury personality, ”he explained.
In addition to BMW X6, other models such as X5, Porsche Macan and Mercedes-Benz at 45 AMG are among the most requested by users. The price does not seem to be a barrier, since some models such as the Porsche 911 or the Cayenne Coupé exceed $ 145 million.
Brands that dominate the podium
As for the most wanted brands, BMW leads with 35% of the preferences, followed by Mercedes-Benz with 22% and Porsche with 16%. The presence of German manufacturers in the ranking confirms a clear trend: European engineering remains synonymous with excellence in the world of cars deluxe.
They complete the listing brands such as Audi, Land Rover, Volvo, Ferrari, Maserati, Lexus and Lamborghini, demonstrating that interest in sophisticated design and high performance is on the rise.
With these figures, it is clear that the market of cars Luxury in Chile it is not only active, but also diversifies. And although the BMW X6 leads for now, the competition to conquer the premium steering wheel fans is more alive than ever.
