What elements of marketing should you keep in mind to start an entrepreneurship and to stand out among the competition?
In Marketing in Cuba | Where to starta series in collaboration with Oncubathe businessman and marketing and strategy consultant Carlos Arce gives you the road map to answer this and other questions if you want to start well in the business world, especially if you are starting from scratch.
In four classes you will learn what any marketing guru would recommend that you will not skip: how to create value, how to communicate it and how to exchange it with your target audience.
To do this, the Master in Business Administration, who has a solid experience as a mentor of marketing professionals, communication and businesses in Cuba, will review at 4 p of the marketing.
Product, promotion, price and point of sale will be the central themes of each of the 4 videos that in the coming weeks we will share on our platforms.
But this will not be a theoretical course just. In addition to learning the basic concepts, Carlos Arce will give you the north towards the implementation of these notions in practice, and in particular in the current Cuban context.
This is a new installment within the project I tell you what I knowin which Cuban entrepreneurs create support and training networks, through Oncuba
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From the idea to law: intellectual property for entrepreneurs
