Just two days after the start of the Qatar 2022 World Cup, the organizers have announced that alcoholic beverages will not be sold in the stadiums and in the surrounding areas, previously an agreement had been reached to be able to sell liquor three hours before the games, but this changed suddenly by the new order imposed by the authorities of FIFA and Qatar.
In a statement, FIFA announced the new provisions: “The authorities of the host country and FIFA will continue to ensure that the stadiums and surrounding areas provide a pleasant, respectful and pleasant experience for all fans, there is no impact on sales. from Bud Zero.
While Budweiser, one of the main sponsors of the World Cup, feels uncomfortable with this decision that directly affects their sales since they had agreed to sell beer three hours before the games and now the decision is changed to only 48 hours from the start of the World Cup, leaving only the option of selling in the “fan zones” and licensed points in certain hotels.
