In past days, unexpectedly they began to circulate phrases and memes that talked about “dry mascara”.
It did not take long for more and more posts of this type created by Internet users to arrive.
How did the “dry mascara” trend come about on the internet and what does it mean?
On November 7, the user @pamcontomatito, shared what would be an anecdote where he apparently talked about his love life; However, she had a detail, he used the word mascara constantly.
“They say that when a mascara gets dry and weird you have to throw it away, but how do I do it? I depend on my mascara despite its state. It was the first one that best highlighted my eyelashes and with which I felt luckier every day to have it and I clung to the idea that it was the perfect mascara for me”, was part of his speech.
quickly went viral, and it is that in a creative way he used “mascara” to refer to his partner, specifically a man, who had changed his attitude and therefore referred to him as “dry”.
This analogy quickly became viral and thousands of users began to replace the word mascara to talk about a person and the deterioration of their love relationship.
The “dry mascara” trending went viral and exploded on all networks
This trend, as well as that of the #onechipchallangespread through Instagram, Twitter and Facebook, where memes and anecdotes very similar to those of tiktok are shared, where the word mascara alludes to a man.
Furthermore, users who narrate their stories of heartbreak or infidelitythey can hide the identity of the person(s) they are really talking about.
According to Twitter users, this trend it seems to be used among the younger community, because a large majority expressed that they did not understand why they were using it, since it did not make any sense.
“I feel good, lady, looking for context of the things they take from TikTok, like ibuprofen and dry mascara”, “I don’t understand the dry mascara meme and I want to be cool like you”, “Why do new generations use analogies so ugly to say how badly a man treated them? I don’t understand”, “I looked for what they meant by the mascara thing and I feel that I lost valuable seconds of my life, I don’t fit in anymore, I’m very old”, were some comments.
After the birth of “dry mascara” users created the analogy of “caps”
On the other hand, male users confronted this trend of “dry mascara” making his own analogy, where when talking about “caps” make references to women.
“What a strange week, now the boys are mascara and the girls are caps”, “The small caps are the best, it’s like they make you look bigger”, “The good thing about having several caps is that if you get bored one morning You go out with another”, and “So many caps to choose from and I still like only one”, were some of the phrases that can be read on networks.
Despite the quick response from netizens to the trend of “dry mascara”, and “caps”, some also expressed that the matter had gotten out of control and criticized the trend.
