The sale of his t-shirts has increased by 100% this month. He already surpasses the local idol, Dudú. A physio, a masseur and a nutritionist help Endrick In day to day. It sponsors a chain of dental clinics. He is also a Nike boy. This is the image of the fashionable player in Brazil that is on the agenda of the real Madrid and, not so much, FC Barcelona.
This year it has closed large individual sponsorship contracts with OdontoCompany, an important network of dental clinics; and Rei do Pitaco, an online sports game platform, in addition to being a soccer player for the American firm Nike.
Sources close to the player tell EFE that other companies have already knocked on his door, aware of the fury that has aroused both inside and outside Brazil, but that they are being very careful when closing their image contracts. They are looking for “long” agreements with “solid companies” and “market leaders,” these sources stress.
These are the first steps in the meteoric career of Endrick Felipe Moreira de Sousa, the last jewel of Palmeiras, born in Brasilia, left-handed, 1.73 meters tall and with a privileged physique. Although he is just taking his first steps in the elite of Brazilian soccer, he is already the object of desire of several of the most powerful clubs in Europe, including Real Madrid, FC Barcelona, Paris Saint-Germain and Chelsea, according to the press. The player’s environment insists that he has not yet received any formal offer.
Since signing his first professional contract, valid until 2025, and moving up to the first team in the middle of this year, shirt sales at the Sao Paulo club’s official store have skyrocketed.
Endrick has a clause of 60 million euros
The striker, the only one to have won titles in all Palmeiras categories, including the Brazilian Championship in 2022, has supplanted attacker Dudu, a local idol, as the footballer who sells the most first-team shirts. “In the last month, sales have increased by 100%,” club sources told EFE.
The average on a normal day is between 15 and 20 personalized shirts, a figure that shoots up to 60-70 when it coincides with a match at the Allianz Parque. The complete package – shirt, name and number – costs 365 reais (almost 70 dollars).
All this driven by a brilliant debut on the field. Endrick made his debut on October 6 and since then he has scored 3 goals and 1 assist, starting in just two of the six league games in which he has participated so far.
“People say that I don’t look like I’m 16 years old, but everything I do at home, everything I give myself and the sacrifices I make is to have this body. And I’m going to try to improve more and more”, affirms the young scorer. in an interview with EFE.
Follow a strict routine
The Brazilian striker follows his routine to the letter. He arrives at the São Paulo club facilities at 09:00 in the morning and leaves at 1:00 in the afternoon for home, where he continues to exercise with his personal team “to avoid injuries.” “I want to play and for that I need to work outside of Palmeiras as well” and “give myself more off the pitch,” he defends.
Endrick, despite being a star-nominated teenager, already has a powerful personal structure around him with a dozen professionals, including a masseur, a physical therapist and a nutritionist. All aligned with Palmeiras.
He is fully aware that food and sleep are “very important” to run a smooth race. “I have to thank the club and my mother too, who makes wonderful meals. If it wasn’t for her, I wouldn’t be in this body,” she confesses.
With a release clause of 60 million euros, Endrick does not want to hear about the rumors about the interest he arouses in the offices of the big clubs of the Old Continent.
He assures that he is focused on Palmeiras, with whom he wants to win more trophies, although he stresses that, “obviously”, he dreams of playing in Europe, with no preferences between Real Madrid, Barcelona or any other team. Just in case, he is already studying “Spanish, English and French”.
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