Global technology brand, HONOR, shared its insights from its perspective as an industry leader at a Counterpoint Research seminar. Under the title Smartphone Imaging Trends: New Directions Capturing Magic Moments, HONOR was invited to discuss its role in providing cutting-edge imaging solutions for smartphones and the prevailing trends driving the future of smartphone cameras.
“Smartphone photography is not just about hardware or software. At HONOR, we excel at leveraging computational fusion photography and multiple cameras to achieve what we call ‘all for one and one for all’ synergy, elevating the quality of images from smartphone cameras to levels that can even rival what some DSLR cameras offer,” said Dr. Weilong Hou, Technical Expert at HONOR Imaging.
“The HONOR Magic4 Series exemplifies the work of our research and development (R&D) team, introducing the HONOR Image Engine, a technology that not only allows users to take advantage of the full capabilities of each camera in an HONOR smartphone, but also makes incredible image quality accessible to ordinary users.”
HONOR Image Engine: The Core of HONOR Smartphone Cameras
In his presentation, Dr. Hou unveiled the HONOR Image Engine, HONOR’s cutting-edge camera solution that enables hardware to work in unison with artificial intelligence (AI) and algorithms to generate high-quality images.
This technology helps users elevate simple camera shots into artistic representations of their creative vision.
The brand’s latest flagship smartphones, the HONOR Magic4 Pro and HONOR Magic4 Ultimate, are proof of the effectiveness of the solution, since the latter obtained 147 points globally in its camera, which were awarded by DXOMARK and was the highest score ever given by that organization in evaluating products.
