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August 31, 2022
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‘I am Prevented’: New freight insurance for micro-entrepreneurs

Soy Prevenido

Banco W, in alliance with Chubb Seguros, recently launched ‘Soy Prevenido’, a microinsurance so that microentrepreneurs and independent workers who are clients of the Bank are more secure in their movements after withdrawing money in cash at the Bank’s different offices.

Colombia News.

In response to the increase in thefts in Colombia, Banco W has created ‘Soy Prevenido’, a microinsurance policy to protect its clients. The policy covers the costs related to the replacement of identity documents and the money that is stolen from the client if they withdraw it at any of the 159 offices that the entity has nationwide.

So, with ‘Soy Prevenido’, you can rest easy knowing that your hard-earned money is safe and sound. This is an important step for the financial institution to provide peace of mind while financial transactions are being carried out.

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This insurance is specifically designed for microentrepreneurs and workers
independent Bank clients who feel increasingly vulnerable in the current climate, where statistics show steadily escalating crime rates across the country.

figures

And it is that, according to the Crime Statistics report of the National Police, as of
2021 there was an increase in crime rates due to the normalization of the
economy after the closures of the previous year due to the pandemic, reaching 280 thousand
events corresponding to personal theft or qualified theft.

As of June 2022, the trend continues, as more than 148 thousand events with
66 thousand categorized as violent acts.

Therefore, as crime rates continue to rise throughout the country, security becomes an increasingly important issue and entities such as the Bank
W are looking for new ways to protect their customers.

More than 13 thousand people have insured

Lina Moreno Bank w
Lina Moreno, Insurance Manager of Banco W.

Lina Moreno, Insurance Manager of Banco W, said: “Having a protection portfolio that includes life insurance, asset protection, protection against personal accidents, funeral provision and now an insurance that covers the event of freight (Soy Prevenido) , allows us to be by our clients’ side when they need it most and to continue building long-term relationships to contribute to the improvement of their living conditions”.

So far, more than 13,000 people have bought ‘Soy Prevenido’ since its launch last July.

This converts to Bank W become an even stronger ally to the microbusiness community and demonstrate your dedication to helping small business owners get back on their feet when times are tough.

Thanks to the new Banco W protection programs, workers can rest easy knowing that they are covered in the event of illness, accident or death.

Oscar Tovar, Bank W
Óscar Tovar, Vice President of Products at Banco W.

“Our protection products aim to reduce the impact suffered by our clients and their families in the face of an adverse event. That is why we permanently create awareness of the importance of the insurance culture based on support in the purchase process and advice in the claim phase,” says Óscar Tovar, Vice President of Products at Banco W.

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