Caixa launched, in this to haveon thursday (9) the Caixa para Elas spaces. The president of the public bank, Daniella Marques, was on the program The Voice of Brazil to detail how these spaces will work. 8,000 “ambassadors” were trained to assist women in 250 agencies. By the end of the month, there will be 1,000 spaces and, by the end of the year, 4,000 agencies will have the action. The list of locations is available at box website and in the Caixa Tem program.
According to Daniella, the initiative is based on three pillars: the first is the prevention of violence against women. “We will use all our network strength to spread and raise awareness of women, supporting and guiding them in the fight against violence Sunethics”, said the president of Caixa. The second is to promote female entrepreneurship, offering credit and guidance. The third pillar is exclusive products for women, such as insurance, pensions.
Brazil aid
On the same day as the launch of Caixa para Elas, Caixa anticipated the payment schedule for the new Auxílio Brasil, in the amount of R$ 600. “Of these 20 million families that are beneficiaries of Auxílio Brasil, two to haveces are headed by women. So there are 15 and a half million women benefiting from the aid”.
According to Daniella, Caixa will also launch a campaign for Auxílio Brasil beneficiaries who work informally to set up their own businesses. The bank will act through financing and training offered in partnership with the Brazilian Micro and Small Business Support Service (Sebrae).
In the program, the president of Caixa also spoke about the National Support Program for Micro and Small Businesses (Pronampe), aid aimed at truck drivers, among other subjects.